Essays about: "Consumer foreign online purchasing"

Found 4 essays containing the words Consumer foreign online purchasing.

  1. 1. So Far, Yet So Close. : An Examination of the Impact of Psychic Distance on Online Purchasing Behaviors of Consumers from five Countries

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Martina Dietrich; Audrey Fletcher; [2017]
    Keywords : Psychic Distance; E-Commerce; Consumer Ethnocentrism; Online Retail; Consumer Nationality; Country of Origin; Country Development;

    Abstract : The phenomenon of psychic distance has been thoroughly researched regarding its influence on the internationalization patterns of firms into foreign markets. Psychic distance has been determined by a plethora of existing literature as an inhibitor to trade; however, much of this research only takes on the perspective of the firm. READ MORE

  3. 2. CUSTOMER UNCERTAINTY : The relationship between psychic distance and consumer behavior towards purchasing from foreign online retailers

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Sara Bjram; Solin Barzani; [2017]
    Keywords : psychic distance; uncertainty; values; consumer behavior; online shopping; foreign online retailer;

    Abstract : This study provides an examination of the link between psychic distance and consumers’ behavior towards purchasing from foreign online retailers. A self-administered online survey, with an observation unit of 123 respondents is provided for data collection. READ MORE

  4. 3. Consumer Foreign Online Purchase : A narrative study

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : David Sundberg; Radenko Tomic; [2014]
    Keywords : Consumer foreign online purchasing; trust; relationship;

    Abstract : The purpose of this paper is to provide an understanding of the factors affecting consumer foreign online purchase process when taking country of origin, the company’s website and the company itself into account. Four narrative stories were used to describe consumers’ buying process before the purchase, during the purchase and after the purchase. READ MORE

  5. 4. Influences of country of origin in Thai consumers’ buying decision toward beer purchasing  

    University essay from Akademin för hållbar samhälls- och teknikutveckling

    Author : Pattanee Chaimanat; Purit Rackchamroon; [2011]
    Keywords : Country of origin; beer; perception; attitudes; buying decision;

    Abstract : Group number:         2838 Research Questions:  Does the country of origin influence Thai consumers’ buying decision towards beer purchasing?  What are the consumers’ attitudes and perception towards beer consumption? Purpose: The authors aim to explore the effect of COO towards beer purchasing behavior of Thai consumer. The research study examines the attitudes of Thai consumers in terms of the beer purchasing based on two aspects: foreign and domestic brands. READ MORE