Essays about: "Country of origin effects"

Showing result 31 - 35 of 53 essays containing the words Country of origin effects.

  1. 31. Ursprungsmärkning av slaktkyckling : en tillgång eller belastning för uppfödare

    University essay from SLU/Dept. of People and Society

    Author : Sven Ohlson; [2013]
    Keywords : ursprungsmärkning; slaktkyckling; produktens nivåer; gårdsnivå; servicekoncept; varumärkesbyggande;

    Abstract : Under vintern och våren 2013 rullades en livsmedelsskandal upp som innebar en stor förvirring och osäkerhet kring ursprunget och härkomsten av livsmedel. Omfattningen av fusket och vilka åtgärder som blir aktuella under längre sikt för att komma till rätta med problemet är i dagsläget under utredning. READ MORE

  3. 32. The Influence of Liability of Foreignness on SMEs’ Strategies in China

    University essay from Institutionen för marknadsföring (MF)

    Author : Christian Ferini; Tim Knittel; [2013]
    Keywords : SMEs; liability of foreignness; strategy; China; country of origin effects; glocalization;

    Abstract : .... READ MORE

  4. 33. The Effects of Internationalization on the Composition of Board of Directors : A Quantitative Study of Swedish Multinational Corporations

    University essay from Företagsekonomiska institutionen

    Author : Annie Zhao; Claudia Riber; [2013]
    Keywords : Swedish Multinational Corporations; nationality diversity; board composition; board size; degree of internationalization.;

    Abstract : The number of multinational corporations (MNCs) has increased tremendously since the 1990s, as companies have started to act in a more global environment. This has resulted in more integration between economies, where companies have to adjust to this changing environment. READ MORE

  5. 34. The Effects of Visual Cultural Cues in Advertising

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Julia Müller; Yelena Ivanova; [2013]
    Keywords : cultural cues; visuals; intercultural accommodation; cultural distance; advertising effectiveness;

    Abstract : As marketers acknowledge that locally adapted marketing messages resonate more deeply with consumers, they are looking for ways to express their cultural closeness to the numerous local markets they operate in. One such way is to incorporate symbols from the cultural environment of the intended target audience into advertisements. READ MORE

  6. 35. Democracy and Labor Market Institutions

    University essay from Handelshögskolan i Stockholm/Institutionen för nationalekonomi

    Author : Peter Manuel Ludwig-Dehm; [2012]
    Keywords : Political economics; social conflict; political institutions; democracy; labor market institutions;

    Abstract : In this paper we examine the relationship between political and economic institutions. We first introduce a model by Acemoglu and Robinson (2008) on social conflict that predicts that if the majority of society has a political advantage in democracy that is sufficiently high, they are able to establish competitive labor market institutions which are beneficial for the majority but not for the (small) elite. READ MORE