Essays about: "Cross-Cultural Psychology"
Showing result 1 - 5 of 12 essays containing the words Cross-Cultural Psychology.
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1. Culture's Influence on Product Perception
University essay from KTH/Maskinkonstruktion (Inst.)Abstract : This thesis sets out to investigate the unexplored cross-disciplinary area of cross-cultural social psychology and product design. Prior research in cross-cultural social psychology has shown that there exists perception differences between people from different cultural backgrounds. READ MORE
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2. Intergroup Relations & Power : An ethnographic case study observing the multicultural staff of Cambambe, through the lenses of Psychology & International Relations Theories
University essay from Linköpings universitet/Filosofiska fakulteten; Linköpings universitet/StatsvetenskapAbstract : This is an ethnographic case study, based in participant observation, which investigates and analyzes how the everyday relationships between Europeans, South Americans expatriates & Angolan nationals, are structured in a common transnational labor community in Angola, named Cambambe. This study investigates if there are any features of post-colonial power relations that affect and shape the interactions between those three communities. READ MORE
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3. How Culture Moderates the Effect of Trust on Online Shopping Frequency
University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknikAbstract : People all over the world are embracing online shopping and there is a general agreement that trust plays a key role in influencing online shopping frequency. This project seeks to address the increasing need for new studies in this area. READ MORE
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4. Just Me, Myself and I? : The Cultural Impact of Self on Emotional Brand Attachment
University essay from Uppsala universitet/Företagsekonomiska institutionenAbstract : Emotional brand attachment has emerged as an important marketing concept that can strengthen a brand's performance. One way to create emotional bonds with consumers is to match the brand's personality with the consumer's self-concept (i.e. self-congruence). READ MORE
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5. Cross-cultural analysis of Death perception
University essay from Högskolan i Skövde/Institutionen för hälsa och lärandeAbstract : This study aims to gain a deeper understanding of the culturally-specific meanings of death, manifested in personal stories presented in social media. Content analysis is used to analyse 140 posts, in three languages and from authors from 12 national affiliations. READ MORE