Essays about: "Customer Expectations Gap"

Showing result 1 - 5 of 55 essays containing the words Customer Expectations Gap.

  1. 1. Bankens roll vid generationsskifte av skogsfastigheter : en studie av intressenters tjänstebehov

    University essay from SLU/Dept. of Forest Economics

    Author : Alice Sjölund; [2023]
    Keywords : fallstudie; fastighetsöverlåtelse; finansiell rådgivning; relationsmarknadsföring; semistrukturerade intervjuer; tjänstekvalitet;

    Abstract : Sveriges totala landareal består av cirka 28 miljoner hektar skogsmark. Tillsammans äger cirka 311 000 privata skogsägare drygt 50 procent av den svenska skogsarealen. Ägarbyten bland dessa skogsfastigheter sker kontinuerligt. READ MORE

  3. 2. The AR-t of Marketing : Understanding Customers' Hedonic and Utilitarian Expectations and its Fulfilment in Augmented Reality Marketing

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Philip Kaburek; Viktor Segerqvist; [2023]
    Keywords : Augmented Reality; Augmented Reality Marketing; Customer Expectation; Customer Experience; Utilitarian Benefits; Hedonic Benefits;

    Abstract : Background:  The prevalence of augmented reality (AR) is on an upward trend and is expected to accelerate in growth in the upcoming years. This poses a strategic opportunity for marketers as it paves the way for incorporating AR into their marketing activities. READ MORE

  4. 3. SMARTQUAL LITE : Assessing the Property Management’s Technological Service Quality of Office Buildings in Stockholm

    University essay from KTH/Fastighetsföretagande och finansiella system

    Author : David Lindström; [2023]
    Keywords : PropTech; Smart Buildings; Smart Real Estate; Property Management; Service Quality; Customer Experience; Tenant Satisfaction; PropTech; Smarta byggnader; Smarta fastigheter Fastighetsförvaltning; Servicekvalitet; Kundupplevelse Hyresgästnöjdhet;

    Abstract : This master's thesis presents the development of a conceptual model, SMARTQUAL LITE, designed to measure and evaluate the quality of services delivered by smart buildings. The purpose of this research is to provide a foundation for a comprehensive service quality model, SMARTQUAL, enabling smart building service providers to enhance their service offerings and effectively meet tenant demands. READ MORE

  5. 4. Perceptions of greenwashing's impact on green concern and green purchase intentions : A qualitative study of Angolan Generation Z

    University essay from Umeå universitet/Företagsekonomi

    Author : Amélia Quicanga; [2023]
    Keywords : Greenwashing; green concern; green purchase intentions;

    Abstract : In response to growing concerns about environmental degradation and climate change,demand for green products and services has increased. The use of environmental claimsas a marketing tool in order to gain a competitive advantage has also increased. READ MORE

  6. 5. What’s the hold up? A Single Case Study of Grant Thornton Sweden AB

    University essay from Göteborgs universitet/Graduate School

    Author : Eliarita Gubetini; Haidar Doueh; [2022-08-04]
    Keywords : Payroll Automation; Service Innovation; Process Optimization Digitalization; Process Management Innovation; Value Creation; Automated Payroll Management;

    Abstract : The objective of this thesis is thereby to expand the literature regarding how companies can increase efficiency within the payroll department through the implementation of the Innovation Management Principles and the Value Proposition Canvas. By combining former and current literature with the empirical findings of this research paper, derived from in-depth interviews, efficiency obstacles were identified from Employee perspective, Customer perspective, and Industry Expert perspective. READ MORE