Essays about: "IMPACT OF CSR ON CUSTOMERS"

Showing result 6 - 10 of 37 essays containing the words IMPACT OF CSR ON CUSTOMERS.

  1. 6. Considering the value of corporate social responsibility (CSR) for Supermarkets’ customers in Sweden and Egypt, quantiaive sudy, 18-10-2022

    University essay from Umeå universitet/Företagsekonomi

    Author : ASRAFUL CHOWDHURY; Ali Mohamed; [2022]
    Keywords : Corporate social responsibilities CSR ; CSR in Retails; Supermarkets retails; sustainability; corporate responsibility; corporate accountability; corporate citizenship; CSR initiatives; business ethics; Millennials.;

    Abstract : The values and ethical aspects of CSR has received a large number of researcher attentionover the last decade and this study is focused on value of CSR in the context of bothSweden and Egypt. Results of this Quantitative research indicated that customers attentionand purchase decisions are motivated by CSR activities by corporations if people aware ofthe importance of CSR value. READ MORE

  3. 7. GREEN SKEPTICISM : How green intentions can lead to brown choices

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Linnéa Lundin; [2021]
    Keywords : CSR; green advertising; green washing; scepticism; consumer behaviour;

    Abstract : Although much is known about the conscious consumer, very little is known about green advertising. Given the growing attention placed on environmental issues and the heavy reliance of the consuming public on mass media, the dire lack of credibility in green advertising is in a shocking state. READ MORE

  4. 8. Transparency and Disclosure – Are We Doing Enough? : The NFRD’s effect on transparency and its benefits for actors in the Swedish food industry

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Emma Landén; Lukas Berntsson; Maja Törnqvist; [2021]
    Keywords : Corporate Social Responsibility CSR ; Greenwashing; Non-financial Reporting NFR ; Sustainability; Transparency;

    Abstract : Abstract Problem: As sustainability grows larger in importance for consumers, so does the demand for information on companies’ sustainability work. In this situation, greenwashing has become a viable strategy for companies to use as a competitive advantage. READ MORE

  5. 9. A study of the chips packaging amongyoung consumers in Sweden : From the perspective of customer satisfaction and customer’s purchase decisions

    University essay from Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)

    Author : Liu Yifan; Yang Xi; Zhu Hanbing; [2020]
    Keywords : Packaging; Customer satisfaction; Purchase decision; Environmental sustainability; CSR; Sweden; Young customer;

    Abstract : The purpose of the study is to understand the satisfaction of young customers living in Sweden for a long time with the packaging of chips and the impact of packaging on their chip purchase and to discuss corporate social responsibility in connection with environmental sustainability. In this study, theoretical analysis, interviews, and focus groups are used as the research methods. READ MORE

  6. 10. Customer’s Understanding of Fast Fashion Firm’s Sustainability Work

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : Linnea Lång; Sara Forsberg; [2020]
    Keywords : Sustainable Development; Corporate Social Responsibility CSR ; Sustainability Reporting; Business Ethics; Sustainable Customer Behaviour;

    Abstract : In today's society, the levels of consumption are higher than ever, and we live in an era where sustainable development needs more attention. Fast fashion firms, in particular, have a negative impact on the situation, and customer’s consumption of clothes has resulted in several threats for the planet. READ MORE