Essays about: "IMPACT OF CSR ON CUSTOMERS"
Showing result 21 - 25 of 37 essays containing the words IMPACT OF CSR ON CUSTOMERS.
-
21. The impact of stakeholders’ influence on transparency of sustainability report in Sweden within the GRI framework : A quantitative study
University essay from Umeå universitet/FöretagsekonomiAbstract : For the last two decades, Corporate Social Responsibility (CSR) has gained more and more attention since organisations have realised that their long-term success is increasingly depending on social and environmental contributions. In reaction to pressure expressed by stakeholders, entities are trying to meet the interest of internal and external stakeholders by issuing a large proportion of sustainability information in documents called sustainability reports. READ MORE
-
22. To commit or not commit
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: To commit or not commit: An examination of employee commitment towards organizational CSR initiatives Course: BUSN39 Business Administration: Global Marketing Authors: Luis Ibbeken & Oliver Åkerman Key Words: Employee´s CSR commitment; employee´s CSR communication; organizational culture; internal CSR; internal communication; training & education; leadership; IKEA; home furnishing retailer. Purpose: The purpose of this study is to examine how sales employees who are working in an organization that defines CSR as part of their corporate strategy commit towards CSR and how they communicate CSR messages in the customer interaction on the sales floor. READ MORE
-
23. Safeguarding brand reputation through sustainable sales : A case study on Volvo Construction Equipment
University essay from Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)Abstract : Title: Safeguarding Brand Reputation through Sustainable Sales - A Case Study on Volvo Construction Equipment Author: Ludvig Danielsson Supervisor: Jan Alpenberg Examiner: Fredrik Karlsson, Elin Funck Background and problem: When the Export Credit Guarantee Board in Sweden started increasing the demands on sustainability control for all credit applications, Volvo Construction Equipment implemented a pilot process to assess the sustainability risks in customers’ business. As the pilot progressed, new purposes emerged to also avoid engaging in business relations with irresponsible customers and thus avoid reputational damage. READ MORE
-
24. Stakeholders’ Influence on Corporate Social Responsibility in Swedish Multinational Corporations
University essay from Göteborgs universitet/Företagsekonomiska institutionenAbstract : Background and Problem: We found that the stakeholders’ impact on Corporate Social Responsibility (CSR) in Swedish Multinational Corporations (MNCs) was an unexplored area of research. In today’s global environment MNCs must consider the stakeholder pressures from different markets worldwide when performing their CSR work. READ MORE
-
25. Corporate Social Responsibility in the tour operating sector: institutional arrangements and the shaping of agendas.
University essay from Göteborgs universitet/Statsvetenskapliga institutionenAbstract : Aim: The aim of this research is to explore how institutional arrangements for socially sustainable tourism influence the shaping of CSR agendas in the tour operating sector. Theory: Neo-institutional theory of organizational change / the Scandinavian branch. READ MORE