Essays about: "Market Entry emerging markets"

Showing result 16 - 20 of 39 essays containing the words Market Entry emerging markets.

1. 16. Market analysis for electric vehicle supply equipment : The case of China

   University essay from KTH/Hållbarhet och industriell dynamik

   Author : ANDREY BUSK; ARVID JOELSSON WARRENSTEIN; [2014]
   Keywords : Electric vehicle; electric car; new energy vehicle; electric mobility; EV; PEV; Electric vehicle supply equipment; EVSE; electric vehicle charging; charging infrastructure; market analysis; market entry; market attractiveness; evaluation model; China; emerging markets emerging technologies; small and medium-size enterprises; SME; start-up; Eldrivna fordon; elfordon; elbilar; elektriska fordon; e-mobilitet; laddning av elbilar; laddinfrastruktur; marknadsanalys; marknadsinträde; Kina; tillväxtmarknad; nya teknikområden; SMF; små och medelstora företag; uppstartsföretag;

   Abstract : Personliga eldrivna fordon (EV) är ett nytt teknikområde som är på väg att uppnå stort momentum på flera av världens marknader. Eftersom branschen fortfarande ligger i sin linda finns det i nuläget inga tydliga strukturer, som gäller för alla marknader världen över, gällande relationerna mellan aktörer, vilket leder till osäkerheter när det kommer till att ta strategiska beslut. READ MORE

3. 17. Foreign Market Entry Strategy & International Franchising : Doing Business in Morocco

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Rania Akhsassi; [2014]
   Keywords : Entry strategy; Foreign markets; Franchising; Moroccan market; IKEA; Globalization; entry mode; PESTEL analysis; Cultural distance; entry mode influencers; global markets;

   Abstract : Today’s market environment is increasingly growing due to the economical globalization; with international trade, financial transfers and foreign direct investments the economy is becoming highly interconnected. The advances in communication and transportation technology combined with free-market ideology, have given products and services remarkable mobility. READ MORE

4. 18. Is Curry something for sweeds? : A study about firms from emerging markets operating in advanced countries and the challenges they experience

   University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

   Author : Katarina Wieczorek; Ellen Wigg; [2014]
   Keywords : Emerging markets; emerging market firms; culture; cultural differences; challenges; entry mode; relations; internationalization;

   Abstract : The purpose of this thesis is to explore how emerging market firms enter more advanced markets. The aim is to identify the main challenges that the firms experience and discover how the companies operate to manage these challenges. READ MORE

5. 19. Adapted Value Chain Analysis for Market Assessment of Emerging Life Science Markets. : A CASE STUDY OF A SWEDISH BIOTECH FIRM’S PROSCPECTS ON THE RUSSIAN MARKET

   University essay from Uppsala universitet/Företagsekonomiska institutionen

   Author : Alexander Boikov; Christoffer Mebius; [2014]
   Keywords : value chain system analysis; life science; emerging market; Russian pharmaceutical and biotech market; market assessment;

   Abstract : Over the last decade, the life science industry has been facing shrinking revenues accompanied by increasing R&D costs, which resulted in an industry wide crisis acting as a catalyst for a change of the business model in the entire field of life science business. Emerging life science markets of the developing countries are growing rapidly and Western companies in this knowledge intensive industry have to expand in order to capture the scarce revenues. READ MORE

6. 20. Reconfiguring the Silk Route - A new paradigm for market entry analysis in emerging markets?

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Marcus Paulsson; Max Friberg; [2014]
   Keywords : Foreign Direct Investment; Emerging Markets; Sub-national Market Analysis; CAGE Framework;

   Abstract : Emerging markets have in recent times been acknowledged as an important source of future economic growth. However, in their locational decision making applied to investments in these markets, foreign companies are often faced with difficulties. READ MORE