Essays about: "Spokesperson"

Showing result 11 - 13 of 13 essays containing the word Spokesperson.

  1. 11. Södermalmsskolan : en fallstudie om hur arbetet med en skolträdgård kan bedrivas idag

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Elin Dahl; [2012]
    Keywords : miljö; pedagogik; skolgård; skolträdgård; undervisning;

    Abstract : The purpose has been to, by the means of literature studies and conversation, give landscape architects, teachers or other interested people an increased understanding of school gardens as a phenomenon. One episode in the essay describes school garden’s historical background and how its ideology has changed as the society has developed. READ MORE

  2. 12. Frank, Robert & Stig : A Study About Organizational Core Value Branding, through Notional Employees

    University essay from IHH, EMM (Entreprenörskap, Marknadsföring, Management)

    Author : Angelica Andersson; Madelene Yavuz Iskander; [2010]
    Keywords : Notional Employees; Core Values; Spokesperson; Spokes Character; Advertising communication; Organizational Core Value Communication; Fiktivt anställda; Grundvärderingar; Talesman; Reklamkommunikation; Kommunikation via företags grundvärderingar;

    Abstract : The phenomenon of notional employees has started to occur, since companies are facing an increased challenge to break through the marketing clutter. The phenomenon makes it possible for companies to communicate the increasingly important intangible values of a brand. READ MORE

  3. 13. Occupational terms in The Daily Aztec & The San Diego Union Tribune : Non sexist vs. sexist language

    University essay from Institutionen för humaniora

    Author : Anna Ericsson; [2008]
    Keywords : sexist language; feminist; affixation; gender-neutral language; occupational terms;

    Abstract : Abstract In English usages such as mankind and job titles ending in -man (fireman, chairman) when referring to people in general are considered sexist. Sexist language makes a distinction between women and men and it can exclude, trivialize or diminish women. READ MORE