Essays about: "business process platform"

Showing result 1 - 5 of 145 essays containing the words business process platform.

  1. 1. Value creation within a digital service platform through the lens of service-dominant (S-D) logic : A case study of Eljun’s digital payment platform

    University essay from Uppsala universitet/Industriell teknik

    Author : Lena Baum; Imge Günes; [2023]
    Keywords : value creation; value co-creation; value proposition canvas; digital platform; service-dominant logic;

    Abstract : The number of companies who base their business model on digital platforms has increased in the recent years. Successful examples of digital platforms are e.g., Airbnb, Klarna or Uber. READ MORE

  3. 2. Unlocking the Fashion Metaverse : Exploring the Impact of External Factors on Innovation Diffusion in the Metaverse Fashion Industry

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Nora Berggren; Fanny Iselid; [2023]
    Keywords : Diffusion of innovation; Metaverse; Fashion; Retail; Adoption of innovation; Augmented and Virtual Reality; Digital Fashion;

    Abstract : Background: The fashion retail industry has undergone a major transformation due to the Covid-19 pandemic and the rise of technical innovations. This transformation led to the emergence of digital fashion, a new concept integrating experimental technologies, including artificial intelligence, and augmented reality, which further has progressed towards the Metaverse. READ MORE

  4. 3. Shifting Gears: Entering the Automotive Vertical

    University essay from Lunds universitet/Innovationsteknik

    Author : Tobias Anderberg; Axel Svensson; [2023]
    Keywords : Online automotive advertising; performance-based pricing; classifieds; marketplaces; transactional models; monopolistic markets.; Technology and Engineering;

    Abstract : Tradera, Sweden's leading online marketplace for circular consumption, is considering entering the online automotive advertising market in Sweden as a new vertical to diversify its business. This thesis aims to determine if Tradera should enter the online automotive advertising market and to propose a strategic roadmap for entry if it is determined to be beneficial. READ MORE

  5. 4. Breaking Boundaries with Instant Payment: A Nordic Adventure : Challenges and Opportunities to Accommodate the Innovation

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Debby Nareswari Nauli Tampubolon; [2023]
    Keywords : mobile application; cross-border payments; Nordics; multi-sided platform; mobilapplikation; gränsöverskridande betalningar; Norden; flersidig plattform;

    Abstract : As globalization and interconnection between countries increase, the need for efficient cross-border payments becomes more critical. The Nordics, consisting of Denmark, Finland, Norway, and Sweden, share many economic and technological advancement similarities. READ MORE

  6. 5. The Versatile Touchpoint: User-generated content as a new touchpoint in the customer journey

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Valeria de Leon; Miranda Ånäs; [2023]
    Keywords : Customer journey; Social commerce; Brand publics; TikTok; Customer experience; Customer engagement; Netnography; Business and Economics;

    Abstract : Purpose: The purpose of this study was to investigate how a new touchpoint has emerged due to the customers or potential customers sharing their customer journeys on social media through user-generated content. Methodology: This paper takes a qualitative approach where netnography research has been conducted to collect data on the social media platform TikTok. READ MORE