Essays about: "cross-industry-innovation"

Found 2 essays containing the word cross-industry-innovation.

  1. 1. Cross-Industry Diffusion of B2C Video Call Services: A qualitative study exploring the phenomenon of organisations adopting B2C video call services across industry boundaries

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Louise Hultman; Mathilda Olsson; [2019]
    Keywords : Diffusion; Innovation; Cross-industry innovation; B2C services; Video calls;

    Abstract : This study aims to investigate if and why business-to-consumer (B2C) video call services are diffusing across industry boundaries. Prior research has been conducted within the separate areas of video communication, diffusion of innovations, and cross-industry innovation. READ MORE

  3. 2. Innovations Unchained. Open innovation within a closed system

    University essay from Göteborgs universitet/Graduate School

    Author : Tillman Hanns Justus Rödle; [2014-12-15]
    Keywords : innovation management; innovation process management; innovation transfer; open innovation; closed innovation; innovation diffusion; knowledge transfer; tacit and explicit knowledge; collaboration and cooperation; partnership; new product development; cross-industry-innovation;

    Abstract : Purpose The following master thesis addresses research on and around the topic of open innovation within a closed system. This paradox will be analyzed upon a corporation which is part of a group of brands that act and operate in a similar industry. READ MORE