Essays about: "factors influencing international business"
Showing result 26 - 30 of 36 essays containing the words factors influencing international business.
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26. Internationalization of South Korean software SMEs: A multiple-case study on market selection, expansion patterns and the influence of large business conglomerates
University essay from Lunds universitet/Centrum för öst- och sydöstasienstudierAbstract : The purpose of the thesis was to examine the internationalization process of South Korean software SMEs with a focus on their market selection and international expansion patterns. In addition, the thesis aimed to determine whether the presence of large business conglomerates in the domestic market, a unique characteristic of the South Korean economy, had any significant influence on the internationalization process of these software SMEs. READ MORE
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27. Services Marketing in a Cross-Cultural Environment: Elekta in Germany
University essay from Avdelningen för ekonomiAbstract : Abstract Title: Services Marketing in a Cross-Cultural Environment: Elekta in Germany Level: Master Thesis in Business Administration Author: Katrina Dietrich & Giorgos Angelakis Supervisor: Maria Fregidou-Malama Examiner: Akmal Hyder Date: 2014-January Aim: This study aims to examine how culture, trust, network and standardization/adaption are applied within the Service Marketing of Elekta in Germany and if they overcome the characteristics of Services within a culturally different environment. Method: The research uses qualitative data, applies a single case study, questionnaires and semi-structured interviews to collect primary data. READ MORE
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28. Third party logistics development : An investigation of factors influencing third party logistics companies’ success in China based on two case studies
University essay from Högskolan i Gävle/Avdelningen för Industriell utveckling, IT och SamhällsbyggnadAbstract : China has undergone rapid economic development. The growth has led to rapid development of logistics industries, especially the third party logistics (3PL) business. Many international 3PL companies have entered this market. READ MORE
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29. Inclusive business and shared values : case study of Stora Enso in Lao PDR
University essay from SLU/Dept. of EconomicsAbstract : Businesses role in society is changing. Corporations are expected to take responsibility, not only for their traditional business conduct, but also for social and political issues. A rise in globalization and international trade has led to an increased interest in the concept of CSR. READ MORE
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30. Pets as Status Symbols
University essay from IHH, Marketing and LogisticsAbstract : According to Onkvisit and Shaw (1987), many products and possessions can be perceived as extensions of consumers' self-identity. Some consumers might even try to enhance their image through conspicuous or status consumption. According to Mosteller (2008), possessing a pet is closely related to the theory of the extended self. READ MORE