Essays about: "fashion rental services"

Showing result 1 - 5 of 6 essays containing the words fashion rental services.

  1. 1. Closing the Loop : Integrating Circularity within the Fashion Industry's Post-Retail Activities

    University essay from Jönköping University/HLK, Globala studier

    Author : Amina Johansson; Rebecka Stubb; [2021]
    Keywords : Environmental sustainability; fashion industry; circularity; post-retail; H M; Lindex; Gina Tricot; Miljömässig hållbarhet; modeindustrin; cirkularitet; post-retail; H M; Lindex; Gina Tricot;

    Abstract : The fashion industry has historically been seen as synonymous with many unsustainable practices, such as overproduction, pollution, and mass-consumption. Today, many fashion brands are putting more attention to sustainability and are engaging in activities aimed at making the industry more environmentally friendly. READ MORE

  2. 2. Making Fashion Consumption Circular : Consumers' Attitudes and Intentions Towards Clothing Rental Subscription

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Robin Christmann; Erika Pasztuhov; [2021]
    Keywords : clothing rental subscription; consumer attitude; intention; circular economy; sustainable fashion;

    Abstract : Background:           Today’s fashion industry is one of the most wasteful and polluting industries, which contributes to a global concern. A transition from a linear to a circular approach is needed, in which consumers play a key role. READ MORE

  3. 3. Perceived Benefits and Risks in Adoption Intention of Fast Fashion Rental Services: An Empirical Study in the Context of Digital Peer-to-Peer Platforms

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Julia Anna Lagler; Dana Kamand; [2021]
    Keywords : fashion rental services; fast fashion; peer-to-peer platforms; consumer behaviour; environmental sustainability; collaborative fashion consumption; adoption intention; Business and Economics;

    Abstract : Thesis Purpose: The present research investigates the relationship between five perceived benefits: environmental, hedonic, financial, functional, and social, as well as two perceived risks: hygiene and loss of ownership, with consumers’ intention to adopt peer-to-peer fashion rental services in the fast fashion segment. Theoretical Perspective: The Extended Unified Theory of Acceptance and Use of Technology (UTAUT2) from Venkatesh, Thong and Xu (2012) was employed. READ MORE

  4. 4. Performing a Respectable Consumer Identity

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Ebba Fritsch Dahl; Emma Scott; [2020]
    Keywords : Fashion Rental; Consumer Justification; Identity Performance; Consumer Behavior; Collaborative Fashion Consumption; Business and Economics;

    Abstract : This thesis adds to the social debate on the relationship between society and fashion consumers. In order to explore this, the phenomenon of fashion rental is investigated to provide insights on how fashion consumers account for their behavior in order to come off as respectable. READ MORE

  5. 5. Mirror, mirror on the wall, wish that I could rent it all : a case study on consumer adoption to fashion-rental services on the Swedish market

    University essay from SLU/Dept. of Economics

    Author : Ylva Norr; Gabriella Ondiege; [2020]
    Keywords : access-based consumption; circular economy; circular offering; consumption mode; consumer culture theory; fashion consumption;

    Abstract : Although raised awareness of how excess consumption of fashion causes great environmental concern in society, changes in consumption patterns have been modest. It is therefore questionable whether reduced consumption is likely to happen, it might be better to envision equally compelling ways to address consumers’ desire for fashion. READ MORE