Essays about: "from the perspective of the customer"

Showing result 1 - 5 of 683 essays containing the words from the perspective of the customer.

1. 1. Mortgage Information and Consumer Understanding : A Study of Swedish Banks

   University essay from Karlstads universitet/Handelshögskolan (from 2013)

   Author : Gustav Andersson; Ludvig Borges Månsson; [2024]
   Keywords : Mortgage; communication; banks; financial sustainability; consumer behavior; CSR;

   Abstract : The purpose of this essay was to examine and see how communication betweenbank and customer in the Swedish mortgage market is processed. Several theoriesthat have been used in this study highlight how consumers think when they makefinancial decisions. READ MORE

3. 2. To Adopt or Not to Adopt, That is the Question: An Analysis of Drivers and Barriers for Adoption of Virtual Fitting Rooms in the Swedish online fashion retail market

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Linn Karlsson; Elin Skarin; [2023-09-22]
   Keywords : Virtual Fitting Rooms; sustainability; online returns; technology adoption; resistance to adoption; consumer behavior;

   Abstract : The immense increase in returns amongst Swedish online fashion retailers has given rise to severe challenges, not least from a sustainability perspective. Several studies have shed light to Virtual Fitting Rooms (VFRs) as a potential solution for reducing online returns. READ MORE

4. 3. Competing for the Curb: A Study of the Impact of Ride-Hailing Companies on Traditional Taxi Services

   University essay from Göteborgs universitet/Graduate School

   Author : Hampus Johansson; Sebastian Leijen; [2023-07-19]
   Keywords : Transportation Network Companies TNC ; Internet of Things IoT ; Business Model Canvas BMC ; Business Model Innovation BMI ; Transformation;

   Abstract : In the bustling streets of Sweden, the emergence of Transportation Network Companies (TNCs) has shaken up the taxi industry, leaving incumbents grappling with the need to adapt their business models. While previous research has explored this phenomenon in other parts of the world, little is known about its impact in Sweden. READ MORE

5. 4. Enhancing Circular Practices in the Automotive Manufacturing Industry - Exploring Opportunities and Challenges of Remanufacturing Electronic Control Units (ECUs)

   University essay from Göteborgs universitet/Graduate School

   Author : Vivian Ambiado; [2023-07-19]
   Keywords : Circularity; sustainability; remanufacturing; repair; ECUs; automotive industry; manufacturer; strategy;

   Abstract : This thesis examines the transition to a circular economy in the Swedish automotive manufacturing industry, with a specific focus on the implementation of remanufacturing for Electronic Control Units (ECUs). The study aims to identify opportunities and challenges associated with remanufacturing ECUs by considering product characteristics, strategic and business aspects, and the industrial and regulatory environment. READ MORE

6. 5. Leveraging Omnichannel Retailing for Customer Loyalty through Customer Lifetime Value: Is this the reality, or is this just fantasy?

   University essay from Göteborgs universitet/Graduate School

   Author : Karin Gåsste; Antara Islam; [2023-07-03]
   Keywords : customer lifetime value; customer loyalty; customer relationship management; omnichannel; online store; physical store; Swedish home and consumer electronics retail;

   Abstract : Scope: Many physical store-based retail businesses are establishing online stores to provide an omnichannel experience to customers. Omnichannel contributes with an immense supply of data, whereas, the physical store complements this data with its touch and feel aspect, especially for the home and consumer electronics industry. READ MORE