Essays about: "importance of communication in tourism industry"
Showing result 1 - 5 of 11 essays containing the words importance of communication in tourism industry.
-
1. Creating the world's most sustainable and attractive travel destination. A content analysis of sustainable place brand identities in Southern Sweden
University essay from Institutionen för tillämpad informationsteknologiAbstract : This study examines how the place brand identities of seven Destination Management Organisations (DMOs) in southern Sweden guide their sustainable tourism communication. With the importance of sustainability becoming clear, interest in sustainable place branding is growing rapidly in scholarly and professional contexts. READ MORE
-
2. Communicating Sustainable Nature-Based Tourism : A Mixed Method Approach to Investigate How Swedish Destination Marketing Organizations Promote Nature Destinations on Instagram
University essay from Stockholms universitet/JMKAbstract : Around the globe, sensitive nature destinations suffer from media-mediated mass tourism. Especially, the social media network Instagram is often made responsible for these events as its emphasis on visuals is claimed to foster people’s ambition to reproduce photographs of themselves in the epic sceneries they see online. READ MORE
-
3. Coordination of tourism in the Swedish national parks : a case study of Kosterhavet National Park
University essay from SLU/Dept. of Urban and Rural DevelopmentAbstract : Stakeholders involved in Swedish nature conservation and the tourism industry have noticed difficulties in the coordination of activities between private tourist actors and public conservation authorities in national parks. This research demonstrates and explains a collaboration problem that occurred in a pilot project in Kosterhavet National Park in 2015. READ MORE
-
4. Best practice or PR strategy? : Integrated reports as impression management in a Swedish mining company
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälleAbstract : Environmental and social problems are often connected to the mining industry. Hence, there is a history of conflicts between industry actors and stakeholders such as non-governmental organizations, regional politicians, environmental authorities, academics, community researchers, tourism industry and indigenous people. READ MORE
-
5. Host Communities and the Refugee Crisis A Case Study of Kos Island, Greece
University essay from Malmö högskola/Fakulteten för kultur och samhälle (KS)Abstract : During an extraordinary political current event, how does a host community’s reputation change, and how does the media attempt to influence public opinion towards, or away from, such a destination? What is the host community’s perception of and response to these representations? This topical study explores the effects of the media on a refugee host community, through the conceptualization of the host and the discourse of hospitality. Significant to this study is the framing of tourism as a cultural exchange and expression, how hosts and guests view the realm of “place” and boundaries, and the volatility of the tourism industry with regards to communication mediums, socioeconomic and current events. READ MORE
