Essays about: "interfunctional collaboration"

Found 2 essays containing the words interfunctional collaboration.

  1. 1. Enhancing Interfunctional Coordination in B2B Companies: The Strategic Potential of Digital Tools : A qualitative study on how digitalization can be used as a strategic driver to enhance interfunctional coordination and improve customer orientation in B2B.

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Matilda Krantz; [2023]
    Keywords : interfunctional coordination; cross-functional; digitalization; supply chain; sales; marketing; B2B; go-to-market strategy; sharing information; customer orientation; customer value;

    Abstract : In an ever-evolving digital landscape, the way we do business changes rapidly.  In this landscape, B2B companies are confronted with challenges that demand adaptation and reevaluation of their business models, such as exploring innovative approaches to resource utilization and streamlining workflows. READ MORE

  3. 2. Sustainable Innovation - Driving Factors in Large Firms

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Clara Alderin; Thao Do; [2016]
    Keywords : sustainable innovation; regulations; market demand; business opportunities; interfunctional collaboration; management commitment; knowledge management; corporate culture;

    Abstract : During recent years, there has been a growing interest in sustainable innovation both in academia and in practice. Our qualitative, multiple case study examines this emerging field in the context of large firms. By doing so, this thesis contributes to the understanding of the concept as well as the underlying factors driving sustainable innovation. READ MORE