Essays about: "internationalization adaptation"
Showing result 6 - 10 of 21 essays containing the words internationalization adaptation.
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6. How does local adaptation affect the internationalization performance? A multiple case study of the local adaptation efforts and internationalization performance of six Swedish e-retailers
University essay from Göteborgs universitet/Graduate SchoolAbstract : Although the technological advancements and the rise of e-commerce have made it easier for companies to sell their products worldwide, it should be noted that differences in customer preferences and behavior still exist. In order to remain competitive and attractive for the customers, the e-commerce companies should adapt to the local conditions beyond the most obvious ways, such as translating their websites. READ MORE
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7. Internationalization through E-commerce within the Fashion Industry. A case study of Swedish fashion companies’ e-commerce abroad
University essay from Göteborgs universitet/Företagsekonomiska institutionenAbstract : E-commerce has evidently created new ways of conducting business and it could be argued that e-commerce has erased all national borders, adding a new dimension to the process of internationalization. The phenomenon of e-commerce is especially visible within the fashion industry. READ MORE
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8. Benefits of using offline & online methods in the internationalization process : A study of e-commerce companies in Sweden
University essay from Uppsala universitet/Företagsekonomiska institutionenAbstract : Technical advances have made it possible for small enterprises to go international already at inception since the internet has made the internationalization process cost-effective. With the existence of the offline and online arena, the companies have to consider how they allocate their resources between these fields; not allocating resources to offline methods can save money, but could reduce adaptation to the new market which can lead to reduced firm performance. READ MORE
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9. Sometimes business needs to suffer to create a better society in the long run : A case study of the implications of governmental policies on Swedish companies doing business in South Africa
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : To integrate the previously disadvantaged population that suffered from the apartheid in South Africa, the government has implemented policies to let them participate in the country’s growing economy. These policies are called the Black Economic Empowerment (BEE) policies and are affecting both local and international businesses. READ MORE
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10. Understand Complexity or Keep Fishing in the Dark : Generating Revenues as an International New Venture in the German Medtech Industry
University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskapAbstract : International new ventures operate on international level at, or shortly after, their inception. However, many fail to generate revenues due to market complexity and lacking adaptation of the business model to the market. For outsiders, foreign markets are often difficult to understand, which is especially the case in highly regulated markets. READ MORE
