Essays about: "local government marketing"

Showing result 1 - 5 of 11 essays containing the words local government marketing.

1. 1. SoFo in Stockholm: Placemaking in the age of hipster urbanism

   University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

   Author : Christopher Pickering; [2020]
   Keywords : critical urban theory; gentrification; grassroots; place; placemaking; housing; small business;

   Abstract : The transformation of cities through gentrification and the commodification of culture and green space are central problems in Urban Studies. This thesis investigated how cities like Stockholm can move forward from this gentrification. READ MORE

3. 2. The Copenhill Crisis. The Dark Side of Planning The Greenest Waste-fired Power Plant Ever Seen

   University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

   Author : Ulrik Kohl; [2019]
   Keywords : urban politics; power plant; neoliberal planning; iconicity; city marketing; sustainable energy; waste-to-energy; dark side of planning;

   Abstract : This thesis is about the making of a power plant. It sheds light on how neoliberal ideas shape large public investments in sustainable energy infrastructure. It tells the story of how the City of Copenhagen decided to build what was claimed to be the greenest waste-fired power plant in the world: Copenhill. READ MORE

4. 3. Eldrimner Mathantverk : a collective brand for artisan produced food items

   University essay from SLU/Dept. of Economics

   Author : Karin Haglund; [2017]
   Keywords : artisan food production; artisan food producers; branding; certification system; collective asset; collective brand; coordination mechanisms; small-scale food producers; social capital; quality label;

   Abstract : Although mass production of undifferentiated commodities dominates the market for food products, a shift has turned consumers’ interests towards alternative food chains with a focus on quality attributes, origin and a stronger control and guarantee. But as the variety of food products expands, consumers require more information in their purchase situations. READ MORE

5. 4. International sports events in a local political context - A study on local political decision-making regarding arrangements of international sports events in Sweden

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Carl Lundborg; Matilda Ward; [2017]
   Keywords : Political decision-making; International sports events; Place-marketing; Stakeholders; Municipal image;

   Abstract : The Swedish government wants to arrange more international sports events to strengthen Sweden's position as an attractive destination among the global audience. To arrange such an event in a Swedish municipality, in most cases the local politicians need to accept the arrangement in the municipal council. READ MORE

6. 5. The World Heritage on Öland : An investigation into the Motivations of Chinese Travelers toTravel abroad

   University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

   Author : Chuanhui Zhou; Anqi Yu; [2016]
   Keywords : Öland tourism; Chinese Tourists; Tourism motivation; Qualitative Data Analysis; Attractions;

   Abstract : The aim of this research is to explore how Öland could attract Chinese tourists to sustain its development. This study is conducted on the basis of group interviews among 20 respondents selected from Chinese tourists. READ MORE