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Showing result 1 - 5 of 11 essays matching the above criteria.

1. 1. Individual sponsorship implementation and its managerial motivations : A collective case study of the managerial motivations behind the implementation of individual sponsorship in Swedish outdoor recreation sports

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Olle Lagerqvist; Daniel Carlsson; [2022]
   Keywords : Sponsorship; sport sponsorship; individual sponsorship; leveraging; congruence; sponsorship-linked marketing;

   Abstract : Background: In recent years, sponsorship has become an important and heavily implemented marketing communications tool, and the significance of sponsorship is especially seen within the context of sports. Despite the heavy implementation of sponsorship, both in a team context and on an individual level, existing sponsorship literature has been strongly focused on sponsorship in a team context, thus neglecting the individual aspect of sponsorship. READ MORE

3. 2. To create multifunctional riverscapes : the example of Älvkarleby in the Nedre Dalälven River, Sweden

   University essay from SLU/Dept. of Urban and Rural Development

   Author : Xuan Ye; [2022]
   Keywords : river space; municipal nature reserve; ecological restoration; landscape planning; fish migration passage; human recreation;

   Abstract : The natural environment and ecological services of rivers and the needs and expansion of human activities using rivers causes conflicting interests. Human survival is inseparable from the dependence on the natural environment, but at the same time, the continuous demand for natural resources has also caused an irreversible impact. READ MORE

4. 3. Detecting Furniture in Images Based on Neural Network Models

   University essay from Uppsala universitet/Institutionen för informationsteknologi

   Author : Jiayan Yang; [2022]
   Keywords : ;

   Abstract : Object detection is a challenging task that locates objects within an image or video and thenallows us to count and then track those objects. It is applied in a variety of ways, such as crowd counting, self-driving vehicles, video surveillance, face identification, and anomaly detection, and is utilized in a wide range of industries, including retail, sport, healthcare, marketing, interior design, agriculture, construction, and recreation. READ MORE

5. 4. The role of peri-urban nature in outdoor sports and outdoor recreation : Insights from Rudan nature reserve in Stockholm

   University essay from KTH/Hållbar utveckling, miljövetenskap och teknik

   Author : Harald Andersson; [2021]
   Keywords : outdoor sports; outdoor recreation; motives; peri-urban landscapes; landscape relations; ecosystem services; utomhusidrott; friluftsliv; motiv; peri-urbana landskap; landskapsrelationer; ekosystemtjänster;

   Abstract : Nature based sports and outdoor recreation activities are much appreciated, but continued densification in urban and peri-urban areas may reduce future opportunities to take part in such activities in a desirable way. To be able to consider the needs of these activities, in relation to other competing land use interests, it is essential to understand why people engage in the activities and how the nature landscape contributes and is used. READ MORE

6. 5. Landskapets lekvärden : Harald Aronssons park då, nu och i framtiden

   University essay from SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

   Author : Lisa Jonsén-Skanebo; [2019]
   Keywords : leklandskap; lek; Rosta; Harald Aronssons park; Örebro;

   Abstract : Världshälsoorganisationen (WHO) rekommenderar att barn utövar någon form av fysisk rörelse minst 60 minuter per dag. Fysisk inaktivitet är ett växande samhällsproblem, barn rör på sig allt mindre i vardagen och aktivitetsnivåerna tenderar att ytterligare försämras under helgerna. READ MORE