Essays about: "textual collection"

Showing result 11 - 15 of 17 essays containing the words textual collection.

  1. 11. Corporate brand identity – brand image alignment

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Slav Slavov; Miglena Zlatanova; [2018]
    Keywords : Corporate brand identity; brand image; corporate consistent communication; corporate brand identity - brand image alignment; Business and Economics;

    Abstract : The purpose of this research paper is to explore, define and characterise the phenomenon of corporate brand identity - brand image alignment when the manufacturer is selling its product through online retailers. A qualitative single case study with a social constructionist and abductive approach has been executed. READ MORE

  2. 12. Bipartisan Politics, The Media and The Impact on National Security Policies

    University essay from Malmö högskola/Fakulteten för kultur och samhälle (KS)

    Author : Günther Kiefer; [2016]
    Keywords : national security; bipartisan politics; media propaganda; terrorism; CIA; CSIS; ISIS; political discourse analysis; Patriot Act; Bill C-51; neoliberal; political realism;

    Abstract : This research will analyze the impact of bipartisan politics and the media's conflicting role in influencing public perceptions regarding national security issues. The central focus is on popular media narratives, critically examined as an impediment to fostering unified public solidarity or opposition regarding the enactment of controversial legislation. READ MORE

  3. 13. Hör naturen hemma på akutsjukhus? : en kvalitativ studie om attityden till naturen i framtidens vårdmiljöer inom Stockholms läns landsting

    University essay from SLU/Dept. of People and Society

    Author : Moa Carlsson; [2015]
    Keywords : Natur; naturmiljö; attityd; sjukhusmiljö; akutsjukhus; landsting;

    Abstract : Inledning: Naturen och naturliga element är hälsofrämjande för oss människor. Inom hälso- och sjukvården har forskning visat på naturen och naturliga elements hälsofrämjande effekter för patienter på sjukhus. Hur den fysiska vårdmiljön utformas har stor betydelse för dess möjlighet till att integrera naturen och naturliga element. READ MORE

  4. 14. An Analysis of Two Major Global News Channels’ Twitter Feeds : The British Broadcasting Corporation and Al Jazeera English

    University essay from Institutionen för språk och litteratur, SOL

    Author : William Cook; [2013]
    Keywords : Twitter; BBC; Al Jazeera English; tweets; news channels; news reports; comparison;

    Abstract : Twitter is an online social networking service which functions as an information sharing medium, hence it is perfect for media to convey pieces of news. The British Broadcasting Corporation (BBC) and Al Jazeera English (AJE) are two international news channels that actively use Twitter to share their news stories. READ MORE

  5. 15. School Shooting : Threat Detection and Classification in Textual Leakage

    University essay from Institutionen för informationsteknologi

    Author : Ajmal Khan; [2013]
    Keywords : ;

    Abstract : The continual occurrence of school shooting incidents underscores the need of taking preventive measures. Inductive measures of threat assessment have proved to be a bad strategy to solve the problem and new research is focusing on deductive approaches. READ MORE