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Showing result 11 - 15 of 43 essays matching the above criteria.
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11. Increasing Online Hotel Bookings with the Application of Promotional Cues : A Scenario-Based Experimental Study
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : Background: Promotional cues are commonly applied on online travel agency websites. The most common cues were identified to be scarcity, popularity and pricing, which are said to increase consumers’ perception of scarcity, popularity and price and following enhance consumers’ booking intention. READ MORE
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12. Instagram as a modern tourist agency : A case study of influencers impact on the tourists of Bali
University essay from Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)Abstract : Instagram is a phenomenon which has the recent years gotten significance within the marketing field. Traditional marketing is being replaced by online-marketing. A concept of marketing that is still evolving within the research field is Instagram influencer marketing. READ MORE
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13. The Ayahuasca Experience: A Phenomenological Study of Tourists in Iquitos, Peru
University essay from Lunds universitet/Sociologiska institutionen; Lunds universitet/SocialantropologiAbstract : Yearly thousands travel from around the globe to Peru to participate in the ceremonial consumption of ayahuasca under the guidance of a shaman. The brew stimulates a psychedelic state in users that triggers hallucinations, powerful emotional responses,and severe physical reactions, all of which are codified into ritual practice. READ MORE
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14. Evolution of public transport network design due to the arrival of autonomous buses
University essay from KTH/TransportplaneringAbstract : There is rapid development in the transportation field. Soon, along with the rapid population growth, there will be a change in the mobility pattern. READ MORE
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15. The value of traditional travel agency in the digital age
University essay from Lunds universitet/Institutionen för tjänstevetenskapAbstract : In contemporary tourism, technology enables travelers to make travel arrangements in various ways, for example they can reserve tickets directly from airlines company’s website or purchase products from online travel agencies. Considering that travelers have many alternatives but insist in making transactions with traditional travel agencies, there must be something that makes traditional travel agency a valuable object. READ MORE