Essays about: "CSR Business communication"
Showing result 21 - 25 of 99 essays containing the words CSR Business communication.
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21. The Communication of Corporate Social Responsibility in the Apparel Industry: : A Multi-Channel Investigation
University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomiAbstract : While corporate social responsibility (CSR) disclosure has proliferated in the apparel industry since the 1990s, CSR communications research remains underdeveloped. While the extant literature investigates how brands utilise CSR reports and websites to communicate CSR, little attention has been given to other communication channels. READ MORE
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22. Ensuring legitimacy trough CSR communication in the biobased sector
University essay from SLU/Dept. of Forest EconomicsAbstract : The importance of corporations in sustainable development has increased. With augmented expectations of responsibility from the general public, the corporation may be obligated to engage in corporate sustainability to obtain legitimacy and a social license to operate. READ MORE
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23. Creating Shared Value in the Insurance Industry : A case study of factors influencing Shared Value opportunities in the Swedish insurance industry
University essay from Jönköping University/IHH, FöretagsekonomiAbstract : The interest and demand of sustainable actions have alongside with societal development increased over time. It has become crucial for companies in today’s society to show responsibility for the footprints they leave behind as a consequence of operating. READ MORE
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24. A Closer Look at the Socio-cultural Implication on Corporate Social Responsibility: A Case Study in a Multinational Oil and Gas Company in Indonesia
University essay from Lunds universitet/Institutionen för strategisk kommunikationAbstract : Corporate Social Responsibility (CSR) has emerged to cover the company’s responsibility in their participation in solving social problems. Research has shown that CSR planning and implementation vary significantly between developed and developing countries. READ MORE
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25. The better the purpose, the stronger the business?
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : The authors of this paper introduce four consumer value clusters (self-transcendence, self-enhancement, openness to change and conservation) as independent variables in a multiple linear regression analysis in order to investigate and clarify the process that leads customers to form their reactions after being exposed to a company purpose within the outdoor clothing category. The authors test a model that proves that consumers tend to have more positive reactions, in terms of (1) brand attitude, (2) purchase intention and (3) word-of-mouth intention, after being exposed to a company purpose, controlling for all other factors. READ MORE