Essays about: "Customer in tourism"

Showing result 21 - 25 of 41 essays containing the words Customer in tourism.

  1. 21. If you book on your own, you travel on your own

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Miccis Lilliefelth; Lovisa Borssén Myrén; [2017]
    Keywords : Digitalisering; resebyråer; personlig service; konkurrens; kundmedverkan och sociala medier;

    Abstract : Syfte och forskningsfrågor   Syftet med uppsatsen är att undersöka hur resebyråer möter konsumenters behov i det digitala samhället som präglas av en hård konkurrens. Vi vill också klargöra hur resebyråer konkurrerar i en ny konkurrensmiljö. READ MORE

  3. 22. A Review of the Kano model : A Case Study on Online Travel Agencies

    University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Author : Thanh Huong Le; Malin Karlsson; [2017]
    Keywords : Kano model; IPA; OTA; Online Travel Agencies; SLEPT; customer satisfaction;

    Abstract : The e-commerce has increased over the last decades, and this have indicated a change in the booking behaviour within tourism. The change within the tourism business is almost completed to go from offline to online services. This has developed a new form of companies; the online travel agencies (OTAs). READ MORE

  4. 23. A business network analysis of the Botswana tourism industry : – Putting local ground operators relationships with foreign tour operators in the centre

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Malin Arnesson; [2014]
    Keywords : ground operators; network; business relationship; trust; dependency; adaptation; culture;

    Abstract : Purpose: This study aims to (1) describe and analyse the local ground operator’s role in the network of the Botswana tourism industry, (2) to investigate what factors characterize and influence their relationships with foreign tour operators, as well as (3) to provide implications for improving these relations. Methodology: This study has been conducted as a case study, where the empirical data was collected during a two months field trip to Botswana. READ MORE

  5. 24. Marketing Sustainability in Charter Tourism : The Influence of Brands, Eco-Labels and their Combination on the Swedish Charter Tourist´s Decision Making

    University essay from Umeå universitet/Företagsekonomi

    Author : Anders Reje; Elena Dreger; [2014]
    Keywords : Charter Tourism; Sustainability Marketing; Eco-Tourism; Tourism Branding; Eco- Labelling; Co-Branding; Service Marketing; Consumer Decision Making; Conjoint Analysis;

    Abstract : Tourism as one of the biggest industries in the world has been changing continuously and rapidly. The publishing of the Brundtland Report in 1987 has accelerated the discussion about combining economic, social and environmental factors – the so-called triple-bottom line – in order to secure long-term sustainable living conditions on a finite planet for both business and society. READ MORE

  6. 25. Waste management and production systems; The case of Zanzibar

    University essay from KTH/Industriell produktion

    Author : Erica Blomstrand; Theresia Silander Hagström; [2014]
    Keywords : ;

    Abstract : Denna studie utfördes som ett kandidatexamensarbete vid Kungliga Tekniska Högskolan i Stockholm, Sverige, under våren 2014. Projektet genomfördes som en fältstudie på Zanzibar,Tanzania, finansierad av SIDA och i samarbete med Zanrec. READ MORE