Essays about: "International market selection process"

Showing result 11 - 15 of 34 essays containing the words International market selection process.

  1. 11. With some power comes great responsibility : Ethical dilemmas occurring during Swedish small and medium sized enterprises’ entry process in politically unstable markets

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Hilda Eriksson; Jennifer Königsson; [2018]
    Keywords : International business; Ethical dilemmas; Entry strategies; CSR; SMEs; Internationalization; Business ethics;

    Abstract : Due to an increase of internationalization Swedish SMEs are faced with more issues regarding ethical dilemmas when entering foreign markets than they have been in the past. The ethical dilemmas, such as bribery and corruption, affect companies’ entry strategies in regards of moral standards and becomes an issue for markets that are characterised as being unstable. READ MORE

  3. 12. Trust and Relationship Building during an International Market Expansion : The case of Elekta

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Claudia Roppelt; Carlos Alejandro Royo Trallero; [2017]
    Keywords : Relationships; Trust; Healthcare; Cultural differences; Communication; Brazil; Sweden; Elekta;

    Abstract : Aim: The aim of this study is to investigate how relationships are built in a cross-cultural setting and to identify which interpersonal factors need to be taken into account to guarantee the successful creation of relationships.   Methodology: The method of this study follows a qualitative approach through the gathering of empirical data. READ MORE

  4. 13. Ready for take-off : A study of international market selection of Swedish SMEs in the knowledge-intensive service sector

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Rosalita Collazos Nieves; Alexander Pers; [2017]
    Keywords : Internationalisation; IMS; SME; service sector; KIS; KIBS; psychic distance;

    Abstract : Small and medium enterprises (SMEs) and the service sector have gained highly important roles in the strive for growth and economic welfare. World economy changes creates both international business opportunities and pressure for small and medium enterprises to internationalise. READ MORE

  5. 14. The International Market Selection Process of Multinational Enterprises Expanding to Transition Economy Markets

    University essay from Linköpings universitet/Industriell ekonomi

    Author : Martin Håkansson Modin; Gustaf Olofsson; [2017]
    Keywords : ;

    Abstract : The International Market Selection (IMS)process, where firms choose which new market(s) to expand to, is highly important as choosing the right market is paramount to the internationalizing firm’s success. There are benefits in understanding how firms evaluate and select new markets, both for firms with less international experience looking for guidance in their IMS process, as well as for external stakeholders with an interest in attracting companies to a certain market. READ MORE

  6. 15. The influence of culture on the selection process of international market and entry mode

    University essay from Högskolan i Gävle/Företagsekonomi

    Author : Nabil E Taji; Samed Zaatra; [2017]
    Keywords : Business; Marketing; Internationalization; Culture; Entry mode; Egypt.;

    Abstract : Title: The influence of culture on the selection process of international market and entry mode. Level: Master Thesis in Business Management Authors: Samed Zaatra & Nabil Al-Taji Supervisor: Professor Ehsanul Huda Chowdhry, Ph.D. Examiner: Professor Maria Fregidou-Malama, Ph. READ MORE