Essays about: "PROMOTE TOURISM"

Showing result 11 - 15 of 52 essays containing the words PROMOTE TOURISM.

  1. 11. socialbnb : A Qualitative Study on Host-Guest Interactions and Tourism Social Entrepreneurship

    University essay from Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Author : Silvia Casanova; [2022]
    Keywords : emotional solidarity; host-guest interaction; social tourism entrepreneurship; sharing economy; volunteer tourism; alternative forms of tourism;

    Abstract : This qualitative study looks at host-guest interaction facilitated by the phenomenon of tourism social entrepreneurship through the lens of emotional solidarity. Social entrepreneurship is arguably the social innovation that tourism needs and has become an alternative strategy to develop tourism in host communities with the potential to create positive community change. READ MORE

  3. 12. Consumer Cosmopolitanism through Japanese products: The case of the Yakuza-series

    University essay from Lunds universitet/Centrum för öst- och sydöstasienstudier

    Author : Hampus Kilåker; [2021]
    Keywords : Borderless marketing; Yakuza; Japan; Culture; Cosmopolitanism; Representation; Social Sciences;

    Abstract : Mukokuseki or borderless marketing has long been a topic within the marketing of Japanese cultural products. On the opposite end, there is the concept of ultra-cultural products and the Yakuza-series by Sega is one of the examples that takes advantage of both. READ MORE

  4. 13. Cultural Route As An Approach To Foster Regional Cultural Sustainability : A Study of Swedish Explorer Sven Hedin’s Expedition Heritage along the Silk Road in Northwest China

    University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Author : Wei Zhang; [2021]
    Keywords : Cultural Route; Cultural Sustainability; Regional Development; Sven Hedin; Sino-Swedish Expedition; Northwest China; Silk Road;

    Abstract : This dissertation strives to analyze the role of the cultural route as an approach and evaluates its validity to foster regional cultural sustainability. The author has investigated the relationship between cultural route, cultural sustainability, and regional development through studying Swedish explorer Sven Hedin’s expedition heritage along the Silk Road. READ MORE

  5. 14. Impacts of a local community event on development of peripheral destination : Entrepreneurial perspective on Aldrei fór ég suður festival in Iceland

    University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Author : Alina Bavykina; [2021]
    Keywords : periphery; remoteness; peripheral destinations; tourism; events; festivals; event tourism; sustainable destination development; entrepreneurship; tourism management; rural development; collaboration; network; social capital; social embeddedness; sustainability; Iceland; Westfjords; Aldrei fór ég suður; Ísafjörður;

    Abstract : Remote communities stay vulnerable in the face of major socioeconomic challenges. Tourism is often seen as a way to stimulate local economies and increase attractiveness of peripheral destinations, while events are considered to be one of the tools to promote tourism. READ MORE

  6. 15. Travel intentions and risk perception in times of Covid-19 : A study on the Millennial generation of Cologne, Germany

    University essay from Högskolan Dalarna/Institutionen för kultur och samhälle

    Author : Natalina Lapteva; [2021]
    Keywords : Cologne; Millennials; Covid-19; travel intentions; risk perception;

    Abstract : The purpose of this thesis is to analyse the intentions to travel among the Millennials of Colognewhile considering their travel risk perception because of the corona pandemic. The target groupand population are the Millennials of Cologne, as they appeal as most suitable due to theirtechnological advancement, full age, and specific characteristics. READ MORE