Essays about: "Sales Interactions"

Showing result 6 - 10 of 29 essays containing the words Sales Interactions.

  1. 6. Industry Outlook on Legume Farming : A case study on market dynamics, actor network and interaction mapping in India.

    University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Author : Abhimanyu Harish; Ujjwal Muniraju; [2022]
    Keywords : Meat Substitutes; TIS; Technological Innovation Systems; Legumes; Interactions; Market Structure; Market Structure; Farming; Agriculture Market; Indian Farming; Agricultire Policy;

    Abstract : Meat substitutes are an increasingly popular subject area for sustainability studies and industrial transition.  A transition to plant-based alternatives requires a substantial value chain with the ability to withstand transitional structure and market changes. READ MORE

  2. 7. Conflicts or constructive collaboration?- A study investigating the coordination of the sales-marketing interface in a digital context

    University essay from Göteborgs universitet/Graduate School

    Author : Gottfridsson Sara; Rehn Ylva; [2021-06-29]
    Keywords : Coordination; sales-marketing interface SMI ; digitalization; qualitative study; B2B;

    Abstract : This study investigates how coordination is achieved between the functions sales and marketing in B2B organizations, and how increased digitalization affects the coordination between different functions. The paper uses a qualitative method, and data has been collected by conducting 29 semi-structured interviews with managers and employees from the sales and marketing departments within several B2B organizations operating in various industries. READ MORE

  3. 8. Digital Maturity and Organizational Resilience during Crisis : An Exploratory Single Case Study within B2B Sales Interactions during COVID-19

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : Mattias Blomkvist; Anton Eling; [2021]
    Keywords : Digitalization; Digital Maturity; Organizational Resilience; Sales Interactions; business-to-business B2B ; Digitalisering; Digital Mognad; Organisatorisk Motståndskraft; Sälj interaktioner; business-to-business B2B ;

    Abstract : Over the past decade, digitalization has played an increasingly important and prominent role in the competitiveness of businesses. The pace of digitalization is not slowing down and has only intensified rapidly over recent years. READ MORE

  4. 9. Data at your service! : A case study of utilizing in-service data to support the B2B sales process at a large information and communications technology company

    University essay from Linköpings universitet/Industriell ekonomi; Linköpings universitet/Tekniska fakulteten

    Author : Ingrid Wendin; Per Bark; [2021]
    Keywords : data; serve; sales; industrial sales; data driven; data-driven; big data; decision-making; sales process; sales opportunity; challenge; improve; efficiency; KAM; access; digitalization;

    Abstract : The digitalization of our society and the creation of data intense industries are transforming how industrial sales can be made. Large volumes of data are generated when businesses and people use digital products and services which are available in the modern world. READ MORE

  5. 10. User interface design in e-commerce and its impact on consumer trust

    University essay from Jönköping University/Tekniska Högskolan

    Author : Karl Berg; Conerlious Sagandira; [2020]
    Keywords : Human-computer interaction; User Interface Design; Trust; E-Commerce;

    Abstract : E-commerce is at an all-time high and it is growing larger every year. Fore-commerce companies to keep up with the growing market, the question ofconverting a visitor into a customer becomes increasingly relevant. READ MORE