Essays about: "Sales Interactions"
Showing result 6 - 10 of 29 essays containing the words Sales Interactions.
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6. Industry Outlook on Legume Farming : A case study on market dynamics, actor network and interaction mapping in India.
University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknikAbstract : Meat substitutes are an increasingly popular subject area for sustainability studies and industrial transition. A transition to plant-based alternatives requires a substantial value chain with the ability to withstand transitional structure and market changes. READ MORE
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7. Conflicts or constructive collaboration?- A study investigating the coordination of the sales-marketing interface in a digital context
University essay from Göteborgs universitet/Graduate SchoolAbstract : This study investigates how coordination is achieved between the functions sales and marketing in B2B organizations, and how increased digitalization affects the coordination between different functions. The paper uses a qualitative method, and data has been collected by conducting 29 semi-structured interviews with managers and employees from the sales and marketing departments within several B2B organizations operating in various industries. READ MORE
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8. Digital Maturity and Organizational Resilience during Crisis : An Exploratory Single Case Study within B2B Sales Interactions during COVID-19
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälleAbstract : Over the past decade, digitalization has played an increasingly important and prominent role in the competitiveness of businesses. The pace of digitalization is not slowing down and has only intensified rapidly over recent years. READ MORE
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9. Data at your service! : A case study of utilizing in-service data to support the B2B sales process at a large information and communications technology company
University essay from Linköpings universitet/Industriell ekonomi; Linköpings universitet/Tekniska fakultetenAbstract : The digitalization of our society and the creation of data intense industries are transforming how industrial sales can be made. Large volumes of data are generated when businesses and people use digital products and services which are available in the modern world. READ MORE
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10. User interface design in e-commerce and its impact on consumer trust
University essay from Jönköping University/Tekniska HögskolanAbstract : E-commerce is at an all-time high and it is growing larger every year. Fore-commerce companies to keep up with the growing market, the question ofconverting a visitor into a customer becomes increasingly relevant. READ MORE