Essays about: "White snus"

Found 4 essays containing the words White snus.

  1. 1. Going Smokeless, But Not Risk-Free: Analysing Socio-Environmental Factors of Female Adolescents’ White Snus Consumption : A qualitative study

    University essay from Stockholms universitet/Institutionen för folkhälsovetenskap

    Author : Linnéa Rostang; [2023]
    Keywords : White snus; nicotine pouches; adolescents; girls; Sweden; socio-environmental; qualitative;

    Abstract : The number of female snus users in Sweden has doubled since 2007, which can partially be a consequence of the introduction of white snus, a type of nicotine pouch. This carries significant implications for public health, particularly because a substantial proportion of young individuals who consume white snus had no prior exposure to other tobacco or nicotine products. READ MORE

  3. 2. The power of brand experience design on sustainable brand image A qualitative study investigating the brand experience design of ZYN and white snus from a consumer perspective, and further investigate sustainabilization in this context

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Jessica Johansson; Thea Iwanow; [2022-02-16]
    Keywords : ;

    Abstract : .... READ MORE

  4. 3. Generation Z has opened the can

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Emma Carlzon; Isabella Rammasi; [2021]
    Keywords : Snus; White tobacco-free snus; Generation Z; Branding strategies; Digital marketing; Symbolic Consumption; Influencer-marketing; Lyft; Social Sciences;

    Abstract : This study has examined the relationship between the increase in consumption of white snus among Generation Z in Sweden and the branding strategies used by the nicotine brand LYFT. The purpose of this research has been to gain an understanding of how a brand can market a regulated product to a young consumer segment by conducting strategic communication prefered by these young individuals. READ MORE

  5. 4. The good, the bad, and the framed : A study of behavioral economics and the framing effect on tobacco free snus

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik och samhälle

    Author : William Muleba; [2020]
    Keywords : Behavioral economics; Goal-Framing; Framing effect; Advertising; Marketing; Communication; Consumer marketing; Tobacco; Attitudes; Purchase intention; Kahneman Daniel; Tversky Amos; Thaler Richard; Sunstein Cass; Shiller Robert; Ajzen I; Putrevu S; Camerer C F; Loewenstein;

    Abstract : This study sets out to explore attitudes and intentions towards nicotine product goods and how it is affected by the goal framing effect. The presence of this effect has been shown in the advertising of both green products and everyday products. READ MORE