Essays about: "airline motivation"

Showing result 1 - 5 of 6 essays containing the words airline motivation.

  1. 1. Locating the Effects of Emotional and Aesthetic Labor on Performance Through the Lens of Flight Attendants : —An investigative qualitative study of a low-cost and a premium airline

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Athina Spyridonos; Hala Zeeb; [2023]
    Keywords : aesthetic labor; emotional labor; employee performance; flight attendants; low-cost airline; premium airline; motivation; Herzberg;

    Abstract : This research implemented a multiple case study design to investigate the effects of aesthetic and emotional labor in the premium airline context of Emirates, in comparison to the low-cost airline context of easyJet. This was achieved through the conduct of interviews with flight attendants from each airline as they are the frontline employees who are mostly concerned with the implementation of these standards. READ MORE

  3. 2. Taking Flight Towards a Greener Future: Steps Airlines Can Take to Reduce Emissions

    University essay from Lunds universitet/Trafikflyghögskolan

    Author : Rabin Kronold; Mikael Nyström; [2023]
    Keywords : Sustainability; Aviation; Management; Emissions; Carbon footprint; Ground and aircraft operation; Fuel consumption; Contrails; Aircraft-Induced Clouds; Greenhouse gas emissions; Sustainable Aviation Fuel; FLYL01; Technology and Engineering;

    Abstract : Background: For decades, aviation has been an important part of society and with its growth comes the increased environmental impact and the challenge to reduce this adversary effect and move towards sustainability. Objective: Find out how airlines can reduce their emissions and become more sustainable. READ MORE

  4. 3. Blue skies or dark clouds for the pilots and flight attendants? : Loyalty, self-loyalty, commitment and motivation in the flight industry

    University essay from Karlstads universitet

    Author : Rahul Singh; [2020]
    Keywords : Loyalty; Self-loyalty; Motivation; Commitment; Pilot; Flight attendant; Flight industry; Low-cost airline; Carrier airlines;

    Abstract : While worldwide the flight industry was increasing in the last decade, little is known about the working environment of pilots and flight attendants. This paper aims to develop a deeper understanding based on the theories of loyalty, self-loyalty, commitment, and motivation for pilots and flight attendants in the low-cost segment and the carrier segment in the flight industry. READ MORE

  5. 4. Enhancing an airline’s internal marketing to improve service quality and customer loyalty : A qualitative study expanding the Internal Marketing Model based on the case of Germania.

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Daniela Westerlund; Hilz Leila; Paula Schmidt; [2019]
    Keywords : Service Quality; Customer Loyalty; Customer Satisfaction; Service Marketing; Internal Marketing; Airline Industry; Employee Motivation; Employee Empowerment;

    Abstract : Background: Due to the deregulation of the European airline industry within the 1980’s, competition between airlines has intensified greatly. The emergence of low-cost carriers has given rise to the competition on price. READ MORE

  6. 5. The Consequences of Consumer Brand Hate - A Case Study of Anti-branding Websites in the Airline Industry

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lisa Scheider; Brittany Purkis; [2016]
    Keywords : Brand Hate; Anti-branding; Airline Industry; Consumer Brand Relationship CBR ; Consumer Complaint Behavior; Brand Avoidance; Consumer Dissatisfaction; Customer Service Quality.; Business and Economics;

    Abstract : Title: The Consequences of Consumer Brand Hate: A Case Study of Anti-branding Websites in the Airline Industry Seminar Date: May 30, 2016 Course: BUSN39 - Degree Project in Global Marketing Authors: Brittany Purkis, Lisa Scheider Advisor: Annette Cerne Keywords: Brand Hate, Anti-branding, Airline Industry, Consumer Brand Relationship (CBR), Consumer Complaint Behavior, Brand Avoidance, Consumer Dissatisfaction, Customer Service Quality. Purpose: The purpose of the study is to draw further understanding and investigate the hate relationship between a particular company and consumers and to develop theory in this area of study that has grown in relevance. READ MORE