Essays about: "customer, competition. company"

Showing result 6 - 10 of 170 essays containing the words customer, competition. company.

  1. 6. Customer segmentation in Retail: An Experiment in Sweden

    University essay from Stockholms universitet/Institutionen för data- och systemvetenskap

    Author : Nagma Athar Memon; [2023]
    Keywords : Customer Segmentation; Customer Relationship Management; Clustering; RFM; LRFMP;

    Abstract : The retail industry is continuously transforming due to digitalization, globalization, urbanization, and automatization. These factors contribute to new and more transparent retail with new customer behaviors, business models, and international competition. READ MORE

  2. 7. Customer Centricity and involvement in Swedish fintech innovation : An exploratory research on the customers role in Swedish fintech

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Martin Eriksson; Mohamed El Khatib Naranjo; [2022]
    Keywords : Customer knowledge; Customer Centricity; Co-creation; Innovation; Fintech; Sweden; Kundkunskap; Kundcentricitet; Samskapande; Innovation; Fintech; Sverige;

    Abstract : Fintech has had a huge growth in Sweden during the last decades. Increased competition has made companies compete over resources to attend to customer needs. The access to customer knowledge is one of those resources. READ MORE

  3. 8. Warranty Cost Analysis And Optimization To Finalize Asuitable Warranty Period For An Organization

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Anoop Narayanan; Raja Reddiar; [2022]
    Keywords : Warranty Costs; innovation in Quality; Reliability; Warranty;

    Abstract : Since the beginning of industrialization, reliability and warranty concerns have taken top priority. It's mostly because the warranty failures costs a lot of money for the manufacturer (Glickman and Berger 1976). The turnover and profitability of the business are significantly impacted by the warranty cost. READ MORE

  4. 9. The micro consulting business in Sweden : A multiple-case study of content marketing methods used to attract potential customers

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Jesper Björling; Elias Lindahl; Jonathan Persson; [2022]
    Keywords : Micro consulting enterprises; Content marketing; Acquiring customers; Customer identification; MCE’s Content Marketing Model;

    Abstract : Background:  In recent years, Sweden’s micro consulting enterprise (MCE) industry has grown significantly. Even during the COVID-19 pandemic, the MCE business in Sweden continued to grow in a positive direction, while bigger consulting firms were heavily impacted, with around 48% of firms seeing negative growth. READ MORE

  5. 10. Internationalization Barriers in the Healthtech Industry : A study of barriers that business-to-business Software-as-a-Service healthtech companies experience when expanding organically from Sweden to other European markets

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Julie Salicath Aasen; Sara Samie Ghafarokhy; [2022]
    Keywords : Barriers; Expansion; Internationalization; Healthtech; Software-as-a-Service; Business-to-Business; Barriärer; Expansion; Internationalisering; Healthtech; Software-as-a-Service; Business-toBusiness;

    Abstract : As a result of the aging and growing population in Europe, the demand for healthcare services continues to rise. It is therefore important to streamline the healthcare sector to manage the growing demand. One way to do this is by implementing digital-health solutions. READ MORE