Essays about: "customer complaint"

Showing result 1 - 5 of 22 essays containing the words customer complaint.

  1. 1. Outage of Meta-owned Social Network Sites (SNS) - University students' experiences and insights for strategic communication practice and its relevance for social acceleration

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Jie Yue; [2022]
    Keywords : university students; social media; social network sites; social acceleration; slipping slopes; uses gratifications theory; strategic communication; Hartmut Rosa; Social Sciences;

    Abstract : This thesis explores the socially constructed phenomenon that has arisen as a result of the proliferation of social network sites that has penetrated our daily lives. The qualitative study analysed how university students experienced the global outage of Facebook, Instagram and, WhatsApp on October 4th, 2021, because of the Meta-owned ecosystem of social media. READ MORE

  3. 2. Effects of Perceived Risks on Online Shopping Behavior

    University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Author : Abu Bakr Nadeem Azhar; [2019]
    Keywords : Online Shopping; Perceived Risks; Online buyers; Online non-buyers; Online Shopping Behavior;

    Abstract : Online shopping is rapidly expanding across the globe including developing markets. The consumer is under the perception of different types of risks associated with online shopping which may damage him. READ MORE

  4. 3. Complaint Handling on Social Media

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Julia Fritzell; Jessica Bertilsson; Zandra Olsson; [2016]
    Keywords : Complaint handling; response dimensions; timeliness; redress; apology; facilitation; credibility; attentiveness; customer satisfaction; social media;

    Abstract : Background Social media is constantly growing and has also started to be a platform for dissatisfied customers to express their complaints. This give companies an opportunity to respond to the complaints by solving the problems and prevent customers from switching to competitors or spread negative word of mouth. READ MORE

  5. 4. The Consequences of Consumer Brand Hate - A Case Study of Anti-branding Websites in the Airline Industry

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Lisa Scheider; Brittany Purkis; [2016]
    Keywords : Brand Hate; Anti-branding; Airline Industry; Consumer Brand Relationship CBR ; Consumer Complaint Behavior; Brand Avoidance; Consumer Dissatisfaction; Customer Service Quality.; Business and Economics;

    Abstract : Title: The Consequences of Consumer Brand Hate: A Case Study of Anti-branding Websites in the Airline Industry Seminar Date: May 30, 2016 Course: BUSN39 - Degree Project in Global Marketing Authors: Brittany Purkis, Lisa Scheider Advisor: Annette Cerne Keywords: Brand Hate, Anti-branding, Airline Industry, Consumer Brand Relationship (CBR), Consumer Complaint Behavior, Brand Avoidance, Consumer Dissatisfaction, Customer Service Quality. Purpose: The purpose of the study is to draw further understanding and investigate the hate relationship between a particular company and consumers and to develop theory in this area of study that has grown in relevance. READ MORE

  6. 5. Complaint Handling : A multiple case study: key factors that influence the efficiency of complaint handling in manufacturing industry

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : BEIYAO YANG; XUE LI; [2016]
    Keywords : complaint handling; after sales service; manufacturing industry; B2B; customer relationship;

    Abstract : Manufacturers are transforming their business model from being a product dominant to a customer centric organization, in order to maintain competitive advantage, as well as deliver customer satisfaction thereby to build a long-term relationship with them. The management of complaint handling is regarded as a crucial contributor to its business performance. READ MORE