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Showing result 1 - 5 of 27 essays matching the above criteria.

1. 1. The sudden rise of neobanks and the threat it poses upon the traditional banking system.

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Victor Lindström; Olof Nilsson; [2023]
   Keywords : ;

   Abstract : The aim of this paper is to investigate the emergence of neobanks in the financial services industry, and whether they pose a threat to traditional banks. To successfully answer this, gaps in previous research and studies were examined to generate three research questions. READ MORE

3. 2. Do you mind talking to a chatbot? : A quantitative study about how chatbots affect the digital customer experience within Swedish banks. 

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Anna Hultman; Mikaela Zarki; [2021]
   Keywords : Artificial Intelligence; Chatbot; Swedish Banking Sector; Technical Quality; Technical Service Quality; Customer Experience; Customer Satisfaction.;

   Abstract : This bachelor's degree thesis aims to increase the understanding of how chatbots affect the digital customer experience within Swedish banks. Furthermore, this study examines how bank chatbot's technical quality affects the digital customer experience. READ MORE

4. 3. Value Creation in the Banking Industry - A comparative case study of how value is proposed by two Swedish banks from a S-D logic perspective

   University essay from Göteborgs universitet/Graduate School

   Author : Alexandra Kjöllerström; Beatrice Sörby; [2020-07-23]
   Keywords : Service Dominant Logic; Retail Banking; Value Proposition; Co-creation of Value; Service Innovation; Digitalization;

   Abstract : This study examines how two banks with different digital strategies and customer interaction approaches propose value propositions. Digitalization is reshaping industrial fundamentals as well as leading to changes in the value proposition of companies’ business models. READ MORE

5. 4. The Era of Artificial Intelligence in Swedish Banking : Exploring Customer Attitudes Towards AI as a Substitute to Brick and Mortar Offices

   University essay from Högskolan i Jönköping/IHH, Företagsekonomi

   Author : Isabel Bergström Stacey; Philip Svenningsson; Anton Thoresson; [2018]
   Keywords : Online Banking; Artificial Intelligence; Brick and Mortar Offices; Customer Service; Swedish Banking Industry; Customer Attitudes; Technology Acceptance Model;

   Abstract : Background: The wave of Artificial Intelligence (AI) is marching on, replacing jobs and traditional services, and is predicted to be one of the biggest marketing trends in the close future. Four of the major Swedish banks have started to implement AI as a customer service channel. READ MORE

6. 5. Last Mile Delivery Dilemma in E-Commerce

   University essay from Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)

   Author : Jinto Lal Das; Victor Dogbeda Fianu; [2018]
   Keywords : Supply Chain Management; 3PL; Logistics; Last Mile Delivery; E-commerce;

   Abstract : E-commerce has been growing in Sweden over the years. It has not only contributed to economy, but also has shaped people’s way of living, especially with the service of home delivery. READ MORE