Essays about: "customer-supplier relationship"

Showing result 1 - 5 of 7 essays containing the words customer-supplier relationship.

  1. 1. The price you’re worth: A case-study of pricing in the TIC-market

    University essay from Linköpings universitet/Industriell ekonomi

    Author : Kasper Vinberg; Stefan Lindstedt; [2020]
    Keywords : Pricing; Value-based; Value; Value-based price; Value-based Pricing; TIC; TIC-market; Testing; inspection and certification; pricing practice; pricing strategy; Kasper Vinberg; Stefan Lindstedt; kasvi918; KasperStefan; Cost-based; kostnadsbaserad; värdebaserad; konkurrensbaserad; competition-based; behavior; mindset; change; WTP; Kundvärde; Customer value; customer; customer value proposition; pricing strategy; pricing practice; Perceived customer value; kundvärde;

    Abstract : How to price your offering is one of the main managerial decision issues today and is alarmingly often not grounded in necessary market and cost research. Pricing is a complex topic, dependent on a multitude of internal and external factors, which makes pricing practice and strategy alignment even more difficult. READ MORE

  3. 2. Understanding value-added service offering by 3PL providers : VAS as a source of competitive advantage for the provider and the customer

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Arcelly Ingrid Herrera Quintana; Lisui Yang; [2017]
    Keywords : Third party logistics; value-added services;

    Abstract : Background: Outsourcing logistics operations to third-party logistics providers (3PL) is a growing trend for customer companies in all stages of supply chains. Among the services offered by providers, value-added services (VAS) play a special role for the provider as a differentiation opportunity and a source of higher margins, and for the customer as a way to increase the efficiency of their logistics flow beyond what standard solutions allow. READ MORE

  4. 3. Trust in Customer–Supplier relationships

    University essay from Linnéuniversitetet/Institutionen för maskinteknik (MT)

    Author : Muntaha Alazzawi; [2016]
    Keywords : Relationship quality; trust; relationships between customer- supplier; effective buyer –supplier relationships; integrated buyer- seller relationships; commitment; and dyadic relationships;

    Abstract : The competitive market of today is characterized by globalization, because of that organizations increased demands from customers on the services as well as on product. In other word, the customer is focusing on buying the service in same way as they buy products. READ MORE

  5. 4. Is it possible to re-activate a business relationship? : A study of the Swedish automotive industry

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Olof Wadell; Henry Sjölin; [2015]
    Keywords : Re-activation; Business relationships; 4–Resources model; Interfaces; Re-configuration and Pre re-activation;

    Abstract : Re-activation of inactive business relationships has been given rather limited attention in the IMP literature. With this as a background the purpose of this thesis is to increase understanding of re-activation of previously inactive business relationships. This is done by applying a resource perspective. READ MORE

  6. 5. Complexity of Supply Chains : A Case Study of Purchasing Activities and Relationships

    University essay from IHH, Marketing and Logistics

    Author : Magnus Hanebrant; Emil Kinderbäck; [2013]
    Keywords : Supply Chain Complexity Purchasing Procurement Relationship Network Management Customer Supplier Supplies Framework Competition Competitive forces K5N Marketing;

    Abstract : Executive Summary In the complex world of today with customers as well as suppliers scattered around the world the inevitable outcome is complexity. Going back to the early days of industrialism companies to a large extent owned the whole chain from supplies to sales of the final products. READ MORE