Essays about: "external environmental communication"

Showing result 21 - 25 of 92 essays containing the words external environmental communication.

  1. 21. Licence to Talk : Sustainability Managers and their Managerial Realities within the Corporate Sustainability Paradox

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Mounia El hajjari Borg; Elin Sundberg; [2021]
    Keywords : Sustainability managers; sustainability-dedicated professionals; sustainable development; sustainable management; corporate sustainability; corporate paradox; CSR; stakeholders; governance; sustainability strategies; communication; strategic communication; sustainability reporting; non-financial disclosure; private sector in Sweden; paradox approach; paradox perspective; business case; social and environmental responsibility; organizations; multinationals; MNC; Nils Brunsson; organizational theory; organizational hypocrisy; neo-institutionalism; organizational individuals; organizational tension on the individual level; decision-making; action; business operations; isomorphism; institutional logics; market logics; reporting frameworks; GRI; global reporting initiative; walk the talk; change making; change agent; systemic change; behaviour and human resources; identity work; organizational sociology; legitimacy; organizational external and internal pressures.; Hållbarhetschefer; hållbarhetsrelaterade roller; hållbar utveckling; hållbar ledning; hållbarhet; paradox; CSR; intressenter; styrning; hållbarhetsstrategier; kommunikation; strategisk kommunikation; hållbarhetsrapportering; icke-finansiell information; privat sektor i Sverige; paradox perspektiv; affärsstrategi; socialt och miljöansvar; organisationer; multinationella företag; MNC; Nils Brunsson; organisationsteori; organizational hypocrisy; hyckleri; neo-institutionalism; organisatoriska individer; individnivå; beslutsfattande; affärsverksamhet; isomorfism; institutionell logik; marknadslogik; rapporteringsramverk; GRI; global reporting initiativ; walk the talk; förändringsarbete; förändringsagent; systemförändring; beteende och mänskliga resurser; identitetsarbete; organisatorisk sociologi; legitimitet; externa och interna påtryckningar.;

    Abstract : While sustainability-dedicated managers and related titles represent a profession that has hardly existed for more than a decade, it is not surprising that the field of research concentrating on these professionals is in itself relatively new. With an increasing demand for corporations to take their social and environmental responsibility, and a corporate sustainability characterized by tension and paradox, we found it of importance to explore the role and entanglements of these professionals. READ MORE

  2. 22. How to be Perceived as a Sustainable Brand : Success Factors for Signaling Sustainability while Avoiding Greenwashing

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Micaela Drugge; Emma Svensson; [2021]
    Keywords : Green Branding; Brand Strategy; Environmental Advertising; Sustainable Marketing Orientation; and Greenwashing;

    Abstract : Being perceived as a sustainable brand by customers is becoming increasingly more important for companies. This has resulted in that more companies are communicating what actions they take to be more sustainable. Companies also utilize symbol and labels to signal suitability on products and services. READ MORE

  3. 23. Utilising waste heat from Edge-computing Micro Data Centres : Financial and Environmental synergies, Opportunities, and Business Models

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Eleanor Jane Dowds; Fatme El-Saghir; [2021]
    Keywords : Edge-computing; Micro Data Centre; waste heat; District Heating;

    Abstract : In recent times, there has been an explosion in the need for high-density computing and data processing. As a result the Internet and Communication Technology (ICT) demand on global energy resources has tripled in the last five years. READ MORE

  4. 24. Attaining Legitimacy in Defiance of a Tarnished Reputation

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Olof Ström; [2021]
    Keywords : Gazprom; corporate legitimacy; corporate reputation; stakeholder theory; corporate governance; fiduciary duty; moral foundations theory; Social Sciences;

    Abstract : PJSC Gazprom is one of the largest oil and gas companies in the world, but has a tarnished reputation and some critics question its corporate legitimacy. Using the moral foundations theory as a basis, a thematic content analysis was conducted to examine PJSC Gazprom’s efforts to support its reputation and legitimacy. READ MORE

  5. 25. Leveraging Artificial Intelligence For Sustained Organizational Competitive Advantage : A Study In Natural Language Processing And Dynamic Capabilities

    University essay from KTH/Industriell ekonomi och organisation (Inst.); KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Diar Sabri Ayoub; [2021]
    Keywords : Artificial Intelligence; Natural Language Processing; Document Retrieval; Strategic Management; Dynamic Capabilities; Competitive Advantage; Artificiell Intelligens; Naturlig Språkbehandling; Dokumenthämtning; Strategisk Ledning; Dynamiska Förmågor; Konkurrensfördelar;

    Abstract : Technologies such as Artificial Intelligence (AI) and Machine Learning (ML)are disrupting industries worldwide and are being categorized as drivers of a technological revolution. The economic impact is hypothesized to amount to hundreds of billions of US dollars in losses of wages, affecting governmental tax revenue streams consequentially. READ MORE