Essays about: "mobile commerce"

Showing result 6 - 10 of 75 essays containing the words mobile commerce.

  1. 6. Mobile Payment Adoption During The Covid-19 Pandemic: A Quantitative Study In Germany

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Niklas Herget; Philip Steinmüller Krey; [2021]
    Keywords : Mobile Payment Adoption; Germany; COVID-19; UTAUT; TAM; DOI; Intention to Use; Technology Adoption; Contactless Payments; M-Commerce; Mobile Point-of-Sale; ApplePay; Digital Wallet;

    Abstract : Background: Emerging in December 2019, the COVID-19 pandemic profoundly changed consumer behaviour leading to social distancing and mitigating physical contact. Statistics show an increased use of contactless and mobile payment usage and adoption during the pandemic. READ MORE

  3. 7. Development of digital sales processes with help of the See-Think-Do-Care model

    University essay from Umeå universitet/Institutionen för tillämpad fysik och elektronik

    Author : Frida Ylitalo; [2021]
    Keywords : See-Think-Do-Care model; Customer journey; Mobile games; Digital sales process; User experience design; Marketing;

    Abstract : Digital commerce is a natural part of our everyday life. To fast and easily be able to make purchases from our home without stress has become a matter of course for us. But the new way to make purchases places new demands on the sales, not least at the important customer meeting. READ MORE

  4. 8. Influence of Website Characteristics on Initial Trust in M-Commerce for Young Consumers

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Elin Forsberg; [2021]
    Keywords : M-commerce; Initial Trust; Website Characteristics; Case Study; Online Consumer Trust: User Interface Design; User Experience; Usability.;

    Abstract : Lack of trust is argued to be one of the key reasons behind buyers’ reluctance to purchase online. In mobile commerce (m-commerce), gaining initial trust upon the first visit from prospective consumers highly depends on the design of the website. READ MORE

  5. 9. How can a Mobile Hub enable Circular Flow in Urban Logistics?

    University essay from KTH/Industriell produktion

    Author : Shirshendu Piplai; [2021]
    Keywords : Mobile-hub; Urban Logistics; Agent-based simulation; Logistics development; Package Sorting sequence;

    Abstract : With the world’s population moving to urban areas due to an increase in population and employment opportunities, e-commerce businesses need to drastically improve logistics to levelwith the eruptive demand from the customers. This expands an already major need to undertake a study on urban logistics management to highlight its best practices. READ MORE

  6. 10. The Right Bricks for a World of Clicks - How the role of the physical fashion store is shifting in an increasingly digitalized market.

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Vasileios Dimopoulos; Velitchko Velichkov; [2021]
    Keywords : Retail; Digitalization; Fashion; Omnichannel; Showrooming Webrooming;

    Abstract : Over the past decades, digitalization and e-commerce have transformed the retailing industry. Some sectors have seen it render the brick and mortar store all but obsolete; in others, it creates new opportunities for cross-channel synergies. READ MORE