Essays about: "monetary compensation"

Showing result 1 - 5 of 33 essays containing the words monetary compensation.

  1. 1. Loyalty Program Termination Recovery - A quantitative study on the efficacy of compensation and explanation recovery efforts in mitigating negative reactions following a loyalty program termination

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Marcus Hagström; Karl Granbom; [2023]
    Keywords : Loyalty program termination; Service failure; Recovery efforts; Compensation; Explanation;

    Abstract : Loyalty program (LP) practitioners increasingly face the necessity to terminate their LP considering the disadvantages to LP management, the fact that LPs continually fail to be of value to many members and the growing shift towards subscription-based loyalty models. Aware that terminations lead to negative customer reactions, managers will inevitably wonder how to mitigate such reactions so as to retain customers and diminish negative backlash. READ MORE

  3. 2. Att sälja eller inte sälja koldioxidinbindning

    University essay from SLU/School for Forest Management

    Author : Axel Liljebäck; [2022]
    Keywords : koldioxidinbindning; kolinlagring; nuvärde; skogsägare;

    Abstract : Skogens förmåga att binda koldioxid är sedan länge belagd. Detta arbete jämför tre fastigheters förutsättningar för att sälja tjänsten koldioxidinbindning med tre företags sätt att köpa tjänsten. READ MORE

  4. 3. Reaching the Service Recovery Paradox : Using the Anchoring Effect to Reduce Required Monetary Compensation

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Jesper Björkman; Nathalie Kron; [2022]
    Keywords : service failure; service recovery; service recovery paradox SRP ; anchoring effect; cognitive bias;

    Abstract : Aim: When service failures occur, companies must use service recovery actions to recover customer satisfaction. The service recovery paradox refers to the paradox which occurs when a customer is more satisfied after successful service recovery, than they would have been if no failure had occurred. READ MORE

  5. 4. The future of farm succession : how alternative financial solutions could facilitate Swedish farm successions

    University essay from SLU/Dept. of Economics

    Author : Ebba Sundström; Joel Jonsson; [2022]
    Keywords : Farm succession; capital structure; information asymmetry; alternative financial solutions;

    Abstract : This thesis develops an understanding of how Swedish beginning farmers choose between different sources of financing and examine how these preferences could be used in assessing a new alternative financial solution to facilitate farm successions. This has been done through a qualitative case study were six young farmers in the region of Mälardalen, facing a generational renewal, have been interviewed. READ MORE

  6. 5. influencer campaign composition - an empirical study of influencer marketing campaign considerations

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Xinying Li; Felix Fagergren; [2022]
    Keywords : social media; influencer marketing; categorization; performance measurement; optimization;

    Abstract : Influencer marketing has become one of the prominent marketing strategies for companies. However, how practitioners, in actuality, form a decision basis and what considerations there are in the process of designing an influencer marketing campaign regarding influencer selection, performance measures and optimization continue to elude researchers. READ MORE