Essays about: "perceived sacrifices"

Showing result 1 - 5 of 10 essays containing the words perceived sacrifices.

  1. 1. Career Development of Successful Indian football players : Analysis of Media Materials

    University essay from Högskolan i Halmstad/Akademin för hälsa och välfärd

    Author : Akansha Hirani; [2023]
    Keywords : narrative thematic analysis; holistic form structural analysis; Indian football; sink or swim narrative; performance narrative.;

    Abstract : Objectives of the study were 1) To investigate patterns of career development of two successful Indian football through media analysis. 2) To identify factors of career success in male v/s female Indian football players. Methodology: This is a career development narrative study where media analysis was used. READ MORE

  2. 2. Investigating Perceive Value in B2B Setting

    University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Author : Shubham Ambekar; Danny Duke Samuel Jonathan Andrews; [2021]
    Keywords : Customer Perceived Value; Functional value; Social value; Emotional value; Laddering technique; Value Hierarchy Model; B2B Marketing;

    Abstract : Value is fundamental in business-to-business marketing, where marketing revolves around the term value. Understanding the value of offering through customers' eyes is important for business success. Due to the subjective nature of value, it's imperative to understand the value based on the customer's individual interpretation. READ MORE

  3. 3. The value perception gap between customers and sellers : A case study on aftersales services within maritime industry

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : Pontus Öström; Emil Fröyset; [2020]
    Keywords : Serive; Customer value; Value proposition; Customer perspective; Maritime industry; Service; Kundvärde; Värdeerbjudanden; Kundperspektiv; Maritim industri;

    Abstract : Increased competition and lower margins on products cause many traditional manufacturing companies to resort to services to increase revenues and differentiate themselves from competitors. A challenge manufacturing companies and their sellers face within this change lie within understanding what their customers value in the contexts of service and how to convey these values into superior value propositions. READ MORE

  4. 4. Understanding how automatized personalization with AI can drive value in B2B marketing : A case study of a Swedish industrial equipment manufacturer

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Elizabeth Anzén; Lukas Ekberg; [2020]
    Keywords : AI; B2B; Marketing Automation; Personalization; Value; Value Creation; AI; B2B; automatisk marknadsföring; personalisering; värde; värdeskapande;

    Abstract : In the last decade, marketing automation, a tool for automatic personalization, has been gaining significant traction among marketing professionals. In parallel with the growing adoption trend, many marketing automation platform providers have been extending their offers to include AI features. READ MORE

  5. 5. Evaluating Circular Business Models : Bridging the gap between circular business models and customer perceived value

    University essay from Uppsala universitet/Industriell teknik

    Author : Tommie Blad; Goran Ibrahim; [2020]
    Keywords : circular business models; perceived customer value; perceived benefits; perceived sacrifices;

    Abstract : This research looks into the emerging trend of circular economy which is fairly young, but have still gotten a lot of recognition in the past few years. The purpose of the research was to identify bridging activities between circular business models and customer perceived value. READ MORE