Essays about: "purchasing strategy and CSR"

Showing result 1 - 5 of 7 essays containing the words purchasing strategy and CSR.

  1. 1. Transforming Consumer Values into Eco-Friendly Purchases : A study on young Swedish consumers within the Electronic mobile device market

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Andreas Järvstrand; Axel Larsson; Kasper Sundström; [2016]
    Keywords : Eco-Friendly; Value-Action Gap; Electronic mobile device industry; Young Swedish Consumers; Consumer Behaviour; Consumption values; CSR; Brand; Product information;

    Abstract : Problem: Although modern people are more aware than ever about the environment and responsible sourcing of raw materials, a gap exists between consumers’ preferences on eco-friendly products and their actual purchasing behaviour. Companies operating in the electronic mobile device industry have been unable to bridge this value-action gap and relatively little research has been conducted on this industry. READ MORE

  3. 2. Opportunities and barriers to CSR : A qualitative case study of the most important aspects of CSR in medium-sized fashion companies in the moderate price range

    University essay from Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Author : Michelle Bianchi; Malin Fredriksson; [2016]
    Keywords : barriers; opportunities; corporate social responsibility; CSR; CSR strategy; consumer behavior; fashion consumers; medium-sized fashion companies; moderate price range; fashion branding; fashion value chain; upstream value chain; purchasing; quality assurance; coordination; branding; sustainability; sustainable development;

    Abstract : This thesis covers a qualitative case study of corporate social responsibility work in medium-sized fashion companies in the moderate price range. The aim of the study was to research the barriers and opportunities to corporate social responsibility in medium-sized fashion companies within the moderate price range in order to understand which aspects that are most important for these companies to focus on. READ MORE

  4. 3. Consumers’ CSR perception on the French and Swedish skincare market : A quantitative study

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Aurelia Plantamp; Cindy Carpentier; Elodie Sumeire; [2014]
    Keywords : ;

    Abstract : This study tries to explore how consumers from France and Sweden perceive the meaning of CSR and how it influences their purchasing decision for skincare products. This study compares two countries: Sweden and France in a selected market: the skincare market. READ MORE

  5. 4. CSR in International Purchasing Decisions

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Anna Jansson; [2013]
    Keywords : CSR; Sustainability; International purchasing; construction industry;

    Abstract : The need to achieve competitive advantageous among companies have made international purchasing an attractive option. Acting on international markets could be beneficial from many perspectives; one of the main driving forces is to cut costs. However, there are also a lot of challenges related to international purchasing. READ MORE

  6. 5. FSC-Fairtrade certifierade trävaror : en marknadsundersökning av två byggvaruhandlare och deras kunder

    University essay from SLU/Dept. of Forest Products

    Author : Simon Ek; [2012]
    Keywords : FSC; Fairtrade; Miljömärkning; Byggvaruhandeln; Eco labeling; builders merchants;

    Abstract : Mellan 2011 och 2013 driver Fairtrade Labeling Organizations International (FLO) och Forest Stewardship Council (FSC) International Center ett pilotprojekt tillsammans. Syftet är att ge småbrukare i utvecklingsländer tillgång till en västerländsk marknad som kan ge dem skäligt betalt för deras skogsråvara. READ MORE