Essays about: "social stimuli"

Showing result 11 - 15 of 111 essays containing the words social stimuli.

1. 11. Urban löpning : hur upplevs löpning i staden, med Malmö som fokus?

   University essay from SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

   Author : Moa Göransson; [2023]
   Keywords : löpning; stadsplanering; urbant; green exercis;

   Abstract : Hur upplevs Malmö som löpstad? I den här kandidatuppsatsen tar jag upp ämnet urban löpning, ett fenomen som blir alltmer vanligare då Sverige och världen är i en positiv trend när det kommer till urbanisering. Fler flyttar till staden, städer förtätas och städer byggs ut, och staden måste på samma gång uppfylla de krav som människan i staden kräver. READ MORE

3. 12. Brand value co-creation within e-sport industry : A study on Generation Z’s brand relationship quality in brand value co-creation in the Vietnamese e-sport industry

   University essay from

   Author : Chau Le; Nhan Chau; [2023]
   Keywords : Brand value co-creation; brand relationship quality; e-sport industry; Stimuli-Organism-Response framework;

   Abstract : Brand value co-creation is an essential theme in Marketing research. The research aims to investigate the degree to which brand relationship quality on social media influences Generation Z’s motivation to co-create by applying the Stimulus-Organism-Response framework. READ MORE

4. 13. How does previous experience affect preference in an environment for outdoor recreation? : using the PSD model to identify environments for different outdoor recreation needs

   University essay from SLU/Dept. of People and Society

   Author : Sanna Almqvist; [2022]
   Keywords : outdoor recreation; experience; preference; perceived sensory dimensions; affordances; restoration;

   Abstract : This study investigates how previous experience affect preference of environments for outdoor recreation. The Perceived Sensory Dimensions model was used to categorise perceived qualities at preferred places. A survey with 10 questions was sent out in social media and in a newsletter to all members of the Swedish Outdoor Association. READ MORE

5. 14. With great power comes great social responsibility

   University essay from

   Author : Eric Björklund; Johan Börjesson; [2022]
   Keywords : CSR; Trustworthiness; Trust; Transparency; Authenticity; Euphemisms; Social Media; CSR; Trovärdighet; Tillit; Transparens; Äkthet; Eufemismer; Sociala Medier;

   Abstract : The overall vagueness of words and sentences can show differences in meaning and perceptions. Applying this to Corporate Social Responsibility (CSR) initiatives can end up being misleading, especially in an online setting such as social media, which has shown as a preferable medium for these kinds of messages. READ MORE

6. 15. Influencer marketing: An exploratory study to identify consumer behaviour online

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Emilia Möller; Ina Farag; [2022]
   Keywords : Social Media; Influencer Marketing; Impulse Buying Behaviour; Consumer Behaviour; Business and Economics;

   Abstract : Thesis purpose: The purpose of this study is to understand what impact social media influencers have on consumers' online behaviour. We further aim to understand the interrelationship between social media influencers and online impulse buying behaviour. READ MORE