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Found 4 essays matching the above criteria.

  1. 1. Control of carbon dioxide capture from biomass CHP plants : Designing a suitable control system to realize the flexible operation of the CO2 capture system

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Tanmmay Rout; [2023]
    Keywords : Carbon capture; biomass fired combined heat and power plant; MEA based chemical absorption; flue gas; dynamic operation; PI controllers;

    Abstract : This degree project studies the integration of carbon capture system into biomass fired combined heat and power (bio-CHP) plants. The key disturbances from bio-CHP plants include flue gas flow rate, carbon dioxide (CO2) concentration and available heat for the reboiler because the use of versatile biomass and the dynamic operation of CHP plants results in large fluctuations in the properties of flue gas and the heat input for CO2 capture. READ MORE

  3. 2. The NA-KD Truth About Influencer Marketing : Exploring influencer marketing through integrated marketing communication and the influencer’s role in strengthening a brand

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Malin Dalstam; Hedvig Nordlöf; Daniella Holmgren; [2018]
    Keywords : Influencer Marketing; Integrated Marketing Communication; Brand Identity; eWOM;

    Abstract : Problem: The nature of marketing communications is changing as a result of the rise and development of social media. In response to this advancement, the way in which companies communicate with their target audience has shifted. Consumers today attain greater control in terms of receiving and influencing a message. READ MORE

  4. 3. Developing an integrated cross-cultural marketing communication strategy for software developing B2B SMEs

    University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling; Linköpings universitet/Tekniska fakulteten

    Author : Johan Elgh; Felix Nyberg-Åslund; [2015]
    Keywords : Brand management; B2B; IMC; Internationalisation; Marketing; SME;

    Abstract : This thesis has been created as a response to the growing interest among small and medium-sized business-to-business software developers to internationalise in order to grow their businesses. The initial study of the problem lead to the insight that a strategic mix of communication channels is a key success factor for an internationalisation. READ MORE

  5. 4. Brand Awareness among Customers : A case study of ICA-Kvantum

    University essay from Företagsekonomi

    Author : Umer Shahzad; Muhammad Azeem; [2011]
    Keywords : Brang awareness; brand management; marketing; customer awareness; brand; advertising; promotions; business strategy; marketing strategy; marketing communications; customer relationship; integrated marketing communications; IMC;

    Abstract : This research paper has been prepared by Bachelor students from Dalarna University in Borlänge. The project is centered on a case study of ICA – Kvantum and its brand awareness among customers. READ MORE