Essays about: "Mastering"

Showing result 6 - 10 of 58 essays containing the word Mastering.

1. 6. Social Media Influence on Business Performance within B2B Marketing Companies : A qualitative study on social media use and its influence in the context of lead generation

   University essay from Umeå universitet/Företagsekonomi

   Author : Alice Lindqvist; Matilda Bodell; [2023]
   Keywords : SME; B2B marketing; Social media; Business performance; Lead generation;

   Abstract : The use of social media is constantly increasing and digitalization is becoming a bigger and bigger part of both individuals' and companies' daily life. In turn, customers' expectations of companies working within the social media environment are increasing in phase with digitalization. READ MORE

3. 7. Viral Vibes: Mastering Music Marketing on TikTok - A quantitative analysis of consumer journeys from TikTok to music streaming services

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Hannah Höijer; Julia Nordin Kehlmeier; [2023]
   Keywords : awareness; consideration; conversion; viral marketing; co-creation; UGC; TikTok; social media; strategic communication; Social Sciences;

   Abstract : This bachelor’s thesis aimed to investigate what drives the conversion of music from TikTok to streaming services amongst TikTok users. The study is based on marketing funnel models, such as AIDA and the simplified funnel including the three steps: awareness, consideration, and conversion. READ MORE

4. 8. What did I just learn? : How commercial video games could underhandedly teach players environmental sustainability

   University essay from Jönköping University/HLK, Medie- och kommunikationsvetenskap

   Author : Maria Johanna Horsten; [2022]
   Keywords : commercial video games; environmental sustainability; environmental gaming; Dimensions of Environmentally Sustainable Gameplay; Horizon Forbidden West;

   Abstract : Commercial video games have a great potential in battling the ongoing environmental crises. However, literature has so far largely neglected a connection between environmental sustainability and commercial video games. READ MORE

5. 9. Investigation of non-metallic inclusions and chip properties in Cu-based alloys by numerical analysis

   University essay from KTH/Materialvetenskap

   Author : Ousmane El Hamid; Mattias Eriksson; [2022]
   Keywords : ;

   Abstract : Analysis of the macrostructure of metallic alloys is of utmost importance as there is a direct correlation on the physical properties and some features of the structures. This is true for copper based alloys and the non-metallic inclusions (NMI) that are enclosed in their structure. READ MORE

6. 10. Unpacking the Insta-girls : The Ultimate Evolution of the Celebrity Fashion Model

   University essay from Stockholms universitet/Modevetenskap

   Author : Alexandre Zamboni; [2022]
   Keywords : fashion model; celebrity; social media; persona; beauty ideal; bodily discipline;

   Abstract : The last decade has seen the rise of a new trinity of supermodels, the so-called Insta-girls, Kendall Jenner, Gigi, and Bella Hadid. Besides mastering the art of digital self-promotion, they belong to famous Californian families with strong ties to show business. READ MORE