Essays about: "employer brand on employee"

Showing result 1 - 5 of 36 essays containing the words employer brand on employee.

  1. 1. Employer Branding incongruence : A qualitative study of the relationship between identity formation and employer branding among Gen Z in Sweden

    University essay from Jönköping University

    Author : Emma Steén; Ebba Blomberg; [2023]
    Keywords : Employer branding; Identity formation; Work-life Balance; Fresh-start mindset; mobile technology; Generation Z;

    Abstract : Background:  Employees are the basis upon which a successful firm is built. Today, it is a talents market, and companies must prioritize their employer branding strategies and improve their employee value proposition to attract and retain the best talent. READ MORE

  2. 2. Is the office that important? : An investigation on how companies use their office to attract stakeholders

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Madeleine Bille; Niclas Pilwind; [2023]
    Keywords : Signaling theory; design; employer brand; brand credibility;

    Abstract : Today, in a world after COVID-19 the office needs to have a different meaning for employees, the office has to compete with the comfort and flexibility of working from home. Therefore this thesis paper researched the topic of how the interior of an office can be used to signal different things to employees. READ MORE

  3. 3. Attracting Talent in North of Sweden : A qualitative study on the extent of Person-Organization Fit and Employer Branding for the purpose of talent attraction

    University essay from Umeå universitet/Företagsekonomi

    Author : Olivia Andersson; Zara Karbalai; [2023]
    Keywords : Talent; talent management; talent management lifecycle; talent management process; Attracting; attracting talent; attracting talent management; Employer branding; Employer branding and talent management; Employer branding and P-O fit; Employer branding and attraction; North; North of sweden; talent north of Sweden; P-O fit; P-O fit and talent management; P-O fit and employer branding; Context; Context and strategy; Talent attraction and context; global talent management;

    Abstract : Companies in the North of Sweden are expressing big difficulties to acquire the right competency and the right people to fill voids in their organization. The purpose of this research paper was to gain an understanding of how companies in the north work with selected contributing factors, affecting their ability to attract talent. READ MORE

  4. 4. Finding the Perfect Fit : A Study of Person-Organisation Fit Between Generation Z and Employers

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Ellen Colliander; Evelina Olsson; [2023]
    Keywords : employer branding; generational shifts on the labour market; generation Z; personal branding; person-organisation fit;

    Abstract : This thesis explores the conditions for perception of a person-organisation (P-O) fit between Generation Z (Gen Z) and employers in a talent acquisition context. The study is based on the presumption that the perception the candidate gets of the employer is based on the employer’s brand and vice versa. READ MORE

  5. 5. Am I not attractive anymore? : A qualitative study on how to increase attractiveness after Covid-19 for organizations within the tourism & hospitality industry

    University essay from Umeå universitet/Företagsekonomi

    Author : Simon Nygren; Joel Lindahl; [2022]
    Keywords : Talent; talent management; talent pools; crisis; crisis effects; Covid-19 tourism; tourism; hospitality; tourism hospitality; employee turnover intention; employee commitment; employer attractiveness; employer branding;

    Abstract : As the need for similar skills across various industries has increased throughout the years, itis not mandatory to stay within the same industry or organization as you once started. Whennew opportunities take shape, people have come to compare their situation with what it couldbe like in another organization, in another industry, making the attractiveness of anorganization increasingly important, both to keep and to attract new talented employees. READ MORE