Essays about: "marketing report"

Showing result 16 - 20 of 144 essays containing the words marketing report.

  1. 16. "I trust the influencer, do you?" : A quantitative study on Instagram users' level of activity and experience of trust towards influencers regarding purchase intentions during covid-19.

    University essay from Karlstads universitet/Fakulteten för humaniora och samhällsvetenskap (from 2013)

    Author : Sarah Ljungberg; Mathilda Nilsson; [2021]
    Keywords : Influencer; covid-19; Instagram; trust; activity; gender; age; Influencer; covid-19; Instagram; förtroende; aktivitet; kön; ålder;

    Abstract : People have now lived through a pandemic for over a year, where many parts of the world have undergone big changes. Such as, restrictions, which has made us keep physical contact with other people to the bare minimum. READ MORE

  3. 17. Application of Colored Solar Panels on Municipal buildings in Sweden : The multiple benefits for an Innovative Renewable Society

    University essay from

    Author : Safaa Aqel; [2021]
    Keywords : ;

    Abstract : The purpose of this report is to understand how and why the diffusion of colored solar panels take place. A motive for the study is the fact that Sweden needs to reach the goal of a fossil free country by 2045, with one of the sub-goals of solar power contributing to 10 percent of the renewable energy production. READ MORE

  4. 18. Value-driving factors for Employer Attractiveness : A multiple case study within the IT industry

    University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling

    Author : Jonatan Moen; Magdalena Woodhouse; [2021]
    Keywords : Customer value; Employer attractiveness; Employer branding;

    Abstract : As the society we live in today is moving towards being more technology-driven, the competition in the labor market of attracting people within the IT industry is increasing. To attract people within the IT industry, firms must understand what attracts these people to then be able to form a proposition that suits these individuals. READ MORE

  5. 19. Integrating digital marketing strategies and efficiency when designing an assembly line with high product variations : A case study performed at Habo Plast AB

    University essay from Jönköping University/JTH, Produktionsutveckling

    Author : Lina Gasslander; Gustav Holmberg; [2021]
    Keywords : ;

    Abstract : The volatile nature of the current market situation forces companies to improve their competitiveness in different ways. An important but unexplored research area is the integration between production marketing and production efficiency. This research area is important as it can assist companies to improve their competitiveness. READ MORE

  6. 20. Customers & Innovation as Share Price Determinants of The Cloud's New Cornerstone

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Carl Oscar Milebratt; Oscar Holmbergh; [2021]
    Keywords : Software-as-a-Service; Subscription-based enterprises; Earnings per share; Research and development; Customer Acquisition Cost;

    Abstract : This paper examines the effect of revenue, customer acquisition cost, research and development expenses, and earnings per share on the share price movements of SaaS companies listed on the New York Stock Exchange or Nasdaq. Additionally, the report explores if the metrics explanatory power varies between large SaaS companies (market capitalization > 10 billion USD) and mid- and small-cap companies (market capitalization < 10 billion USD). READ MORE