Essays about: "tourism storytelling"

Showing result 1 - 5 of 12 essays containing the words tourism storytelling.

  1. 1. If You Seek Sense of Place : Comparing How Local Narratives are Reflected in a Storytelling Strategy

    University essay from Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Author : Anne Marie Holst; [2023]
    Keywords : strategic storytelling; sense of place; New Zealand; regenerative tourism; Māori;

    Abstract : Strategic storytelling has become a popular instrument for destination marketing. Often, however, these stories neglect perspectives of the host community which is why recent academic literature demands for a more participatory and holistic approach that integrates and acknowledges the host community’s sense of place. READ MORE

  3. 2. Storytelling For Sustainability In Developing Economy Tourism : A Cross-case analysis of Ecotourism Organizations in Cambodia and Trinidad and Tobago

    University essay from Malmö universitet/Institutionen för Urbana Studier (US)

    Author : Clarence Bacchus; Chamreoun KEO; [2023]
    Keywords : sustainability storytelling; ecotourism leaders; developing economies; Cambodia; Trinidad and Tobago; internal stakeholder; employees; local communities;

    Abstract : The purpose of this study is to investigate the use of sustainability storytelling in ecotourism organizations in Cambodia and Trinidad and Tobago. These two countries were specifically selected for a cross-case analysis due to their shared characteristics as developing economies. READ MORE

  4. 3. Attracting tourists with the use of local food : Using a multiple case study to investigate the role of local food in the marketing of tourist destinations in the UK

    University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Author : Anna Söderström; [2022]
    Keywords : local food; culinary tourism; uk; destination marketing; food and drink; British food; dmc; dmo; lokal mat; matturism; Storbritannien; destinationsmarknadsföring; mat och dryck; brittisk mat;

    Abstract : Tourism is one of the largest sectors in the world, contributing to one in ten jobs globally and 10% of the global GDP. However, the climate is facing many challenges and the tourism sector must become more sustainable. READ MORE

  5. 4. Virtual reality in tourism. Opportunity or pitfall? : Explorative case study of a place-based virtual reality experience of Mariebergsskogen

    University essay from Karlstads universitet/Institutionen för geografi, medier och kommunikation (from 2013)

    Author : Barbara Kubitzek; [2021]
    Keywords : Virtual reality tourism; virtual reality; co-creation; geomedia; place-based virtual reality experiences; place marketing; Region Värmland; Karlstad Municipality; Mariebergsskogen; experience design; interaction design; storytelling; cultural heritage; covid-19; pandemic; communication; Sweden; case-study; film; 360°; Lefebvre; digital experiences; destination marketing; VR film; cinematic virtual reality; metaverse; UX; UI; Skansen; Sweden; Visit Sweden; Visit Värmland; design processes; Oculus Quest; Google cardboard; NFT; methodological model; PDU; innovation; marketing; Virtuelle Realität; Tourismus; Marketing; Schweden; Geomedia; Experience Design; Kommunikation; Covid-19; Pandemie; Fallstudie; Sinne; Kultur; Park; Umwelt; Virtuell Verklighet; turism; Karlstad Kommun; Region Värmland; Kommunikation; pandemi; kulturellt arv; plats; berättelse;

    Abstract : To what extent can virtual reality be used to induce real-life tourism? This question becomes even more relevant in these covid-19 times. However, research on virtual reality concerning tourism has not engaged substantively with this question yet and thus this study seeks to address this question. READ MORE

  6. 5. Astro Tourism - A Possible Path to Sustainable Development through Narratives and Stories

    University essay from Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Author : Darina Gerasimova; [2021]
    Keywords : astro tourism; dark sky tourism; astronomy; sustainability; sustainable development; narratives; stories; storytelling; light pollution; peripheral regions; education; awareness; inspiration; nature; culture; customer s experience; experience-based industry;

    Abstract : This thesis focuses on the use of narratives and how they connect Astro tourism to sustainability. This research is done from the viewpoint of the narrators and uncovers what narratives they have chosen to present to the visitors, their reasons to include those narratives, what messages they want to convey and how that relates to sustainability. READ MORE