Essays about: "Follower Behaviour"

Showing result 1 - 5 of 11 essays containing the words Follower Behaviour.

  1. 1. Co-construction of Leadership in an Intercultural Context from a Follower’s Perspective : A Qualitative Case Study in the Finance Industry about the Dyadic Relationship between Manager and Employee

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Kaat Cromphout; Floris Ruttenberg; [2023]
    Keywords : Co-constructing Leadership; Follower Behaviour; Leader Behaviour; Leadership; Followership; Leader-Follower-Relationships; Intercultural Communication; Dyadic Relationships; Constructive Followership;

    Abstract : Introduction: The co-construction of leadership is a relatively new theoretical concept thatis growing in demand in the field of science. Since our global workforce becomes moreheterogenous and attitudes towards leader-follower relationships evolve, a successfulinteraction between leaders and followers becomes more central to the overall functioningof an organisation. READ MORE

  3. 2. Distance and orientation-based formation control of UAVs and coordination with UGVs

    University essay from Lunds universitet/Institutionen för reglerteknik

    Author : Stevedan Ogochukwu Omodolor; [2022]
    Keywords : Technology and Engineering;

    Abstract : Nowadays, research in autonomous drones has increased thanks to the advancement of drone technology. Nevertheless, there are still limitations when performing specific missions due to flight duration, computational load and mission complexity. This thesis investigates ways to solve this problem by taking advantage of multiple UAVs and UGVs. READ MORE

  4. 3. Heuristic control of a small line-following robot : A comparison of different methods

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Neo Gumbel; Omed Khirzia; [2022]
    Keywords : PID; Ziegler-Nichols; Tyreus-Luyben; Heuristic; Line-follower; PID; Ziegler-Nichols; Tyreus-Luyben; Heuristik; Linjeföljare;

    Abstract : A line-follower is a robot that follows a line. Line-followers can be used in industry, mostly for material transportation, but are also raced against each other in competitions. While line-followers used in industry prioritize smooth motion and accuracy, competition-style line-followers prioritize speed around the track. READ MORE

  5. 4. IMPACT OF SOCIAL MEDIA INFLUENCER’S CREDIBILITY DIMENSIONS ON CONSUMER BEHAVIOR : An Empirical Study related to Influencer Marketing on Pakistan’s Fashion Industry

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Faizan Baig; Saad Ullah Shahzad; [2022]
    Keywords : Social media platforms; social media influencers; social media influencer marketing; trustworthiness; expertise; attractiveness; purchase intention; attitude toward the brand; fashion industry;

    Abstract : This research aims to investigate the impact of social media influencer’s credibility dimensions (Trustworthiness, Attractiveness, and Expertise), in shaping consumer's behaviour (Purchasing intention of customers and customer's attitude towards the brand). This proposed theoretical framework is based on social learning theory and the theoretical implications of the previous literature which is related to social media influencer marketing. READ MORE

  6. 5. Follow, Like and Share the Leader: Examining SMI Marketing through the Lense of Personality Cults

    University essay from Göteborgs universitet/Graduate School

    Author : Liam Silva Vail; [2020-06-23]
    Keywords : Social Media Influencer; Cult of Personality; SMI marketing; Digital Cults of Personality;

    Abstract : Purpose: As marketing campaigns are using social media influencers (SMI) more and more, this thesis examines if the psychological underpinnings in the follower-leader dynamic in cults of personality (CoP) can help explain the behaviour of those who follow SMIs and if this leads to better marketing performance. Method: This report utilizes a quantitative, survey-based approach to test a wide spectrum of social media users. READ MORE