Essays about: "Retail Banking"

Showing result 31 - 35 of 48 essays containing the words Retail Banking.

  1. 31. Leading Change From the Middle : A Case Study on Office Managers Within Retail Banking

    University essay from Högskolan i Jönköping/Internationella Handelshögskolan

    Author : Ellen Emriksson; Viktoria Poposka; [2015]
    Keywords : ;

    Abstract : Within the business market today competition is tough, not even the strongest are able to survive if their resources are not managed the right way and their knowledge is up todate. In order to stay competitive, all businesses are required to implement on going and transformational changes. READ MORE

  3. 32. Banking on It: A Material Culture Analysis of Contemporary Private Banking Practices

    University essay from Lunds universitet/Avdelningen för etnologi

    Author : Joakim Sten; [2014]
    Keywords : Online banking; Financial practice; Private finance; Entanglement; Practice; Materiality; Banking; Material culture; Credit cards; Authentication; MACA; Cultural Sciences;

    Abstract : Private retail banking is a central aspect of contemporary life in Sweden. By engaging in banking actions and activities, individuals are able to access money, make payments and commercial transactions, and aim to organize and control private finances. READ MORE

  4. 33. Locked in or true love: Branding among banks : A qualitative study of technologies, brand equity, switching barriers, choice criteria and future strategies in the context of retail banking

    University essay from Umeå universitet/Företagsekonomi

    Author : David Abrahamsson; [2014]
    Keywords : brand equity; retail bank; customers; students; branding in financial services; switching barriers; choice criteria; varumärkeskapital; kunder; studenter; varumärkesbyggande i den finansiella sektorn; bytesbarriärer; beslutskriterier;

    Abstract : Purpose – The purpose of this paper is to increase the knowledge about technology based services affection of the ability of retail banks to build customer based brand equity among students. Design/methodology/approach – A conceptual model has been developed from theories regarding customer based brand equity, switching barriers and choice criteria. READ MORE

  5. 34. Usability in three generations business support systems - Assessing perceived usability in the banking industry

    University essay from Medie- och Informationsteknik; Tekniska högskolan

    Author : Andreas Jonsson; [2013]
    Keywords : Usability; Business support system; Length of employment; Generation differences; Banking industry;

    Abstract : Background: The business support system has become a necessary tool for managing activities in any organization. Usability is a key area in realizing effectiveness and ensuring users to properly interact with the systems. Still, today, many systems fail in key areas such as gaining the acceptance of the end users. READ MORE

  6. 35. How do the predictors of switching intention influence switching behavior? : A quantitative study of students’ switching behavior in the retail banking context.

    University essay from Företagsekonomi

    Author : Fredrik Olsson; Gabriella Gall; [2012]
    Keywords : retail banking; consumer behavior; switching behavior; switching intention; theory of planned behavior;

    Abstract : Due to the increased number of niched retail banks in Sweden, the competition for the customers has become severe. Bank customers in the Swedish bank market tend to stay with their bank. The challenge of how to manage to attract new customers is a central part of the retail banks’ management tasks. READ MORE