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Showing result 11 - 15 of 33 essays matching the above criteria.

  1. 11. Vrakersättningens betydelse för grantimmerutbytet

    University essay from SLU/School for Forest Management

    Author : Jonas Andersson; [2020]
    Keywords : vrak; virkesvärde; timmerutfall;

    Abstract : Denna rapport är upprättad som ett examensarbete i skogsmästarutbildningen på Sveriges lantbruksuniversitet och i samarbete med Holmen Skog, region syd. Syftet är att undersöka om apteringen av grantimmer kan påverkas på grund av vilken ersättning säljaren av virket får betalt för de stockar som inte håller måttet för att klassas som timmer. READ MORE

  3. 12. User Experience Design as a Building Block in a B2B Company’s Market Strategy : An empirical study of how the user experience of a software service can be used to create increased customer value

    University essay from Linköpings universitet/Industriell ekonomi

    Author : Josefin Håkanson; [2020]
    Keywords : user experience; ux; customer value; value; industrial marketing; market strategy; b2b; industrial strategy; digitalization; användarvänlighet; ux; kundvärde; värde; industriell marknadsföring; marknadsstrategi; b2b; industriell strategi; digitalisering;

    Abstract : The after-sales pricing industry has, as many other industries, transformed with the digital era which have enabled automatization and scalable solutions. For companies pricing over 35 000 after sales items, scalable, digital solutions is needed. READ MORE

  4. 13. Business Model Framework for Open Innovation projects in Incumbent organizations : A study on Incumbent organization in Sweden

    University essay from Blekinge Tekniska Högskola

    Author : Karthik Battula; [2019]
    Keywords : Business model; open innovation; value propositions; business model innovation; business strategy; value creation.;

    Abstract : This thesis is about exploring the suitable business model framework for open innovation projects in incumbent organizations like Ericsson. Due to the rise in global competition and digitalization incumbent companies cannot innovate in closed innovation systems. READ MORE

  5. 14. The impact of perceived product quality, service quality and transaction cost on the customer’s willingness to pay after a price increase

    University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Author : Sheida Ghavamzadeh; [2019]
    Keywords : customer perceived value; willingness to pay; price increase; utilitarian and hedonic; value-based pricing; pricing strategy;

    Abstract : Objective: The objective of the study is to learn how the customer’s willingness pay after a price increase differs given different product conditions. Specifically, how it differs between high and low involvement products and hedonic and utilitarian products. READ MORE

  6. 15. The challenges and improvement opportunities in a product-service sale process from a salesperson’s perspective : A case study at Scania

    University essay from Linköpings universitet/Industriell miljöteknik

    Author : Maria Kaldma; Kajsa Ahlbeck; [2018]
    Keywords : service design; product-service sale process; salesperson s perspective; PSS;

    Abstract : The objective of this thesis is to identify how a salesperson perform the product-service sale process, through investigating the salesperson’s conditions, challenges, and improvement opportunities within. Based on this, recommendations are given regarding how the product-service sale process can be improved, and how to develop the ideal sale process. READ MORE