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Showing result 1 - 5 of 8 essays matching the above criteria.

  1. 1. Value-driving factors for Employer Attractiveness : A multiple case study within the IT industry

    University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling

    Author : Jonatan Moen; Magdalena Woodhouse; [2021]
    Keywords : Customer value; Employer attractiveness; Employer branding;

    Abstract : As the society we live in today is moving towards being more technology-driven, the competition in the labor market of attracting people within the IT industry is increasing. To attract people within the IT industry, firms must understand what attracts these people to then be able to form a proposition that suits these individuals. READ MORE

  3. 2. Kinds of industries over- and underrepresented in CRM case studies

    University essay from

    Author : Elvira Jacobsson; [2017]
    Keywords : Industry; Case study; Under- and overrepresented; CRM; Customer Relationship Management; CRM-systems;

    Abstract : The purpose of this case study is to determine if there are any under- or overrepresented industries in CRM case studies. CRM stands for customer relationship management and can be applied as a system to help the sales manager in an industry to control the activities and their customers. READ MORE

  4. 3. Customer-support Service - The Role in Telecom-Customer Relationships : A Qualitative Study of Telecom Sector

    University essay from Avdelningen för företagsekonomi

    Author : Muhammad Ghazanfar Ali; Khalid Hashmi; [2012]
    Keywords : Customer-support Service; Telecom; Relationship Marketing;

    Abstract : Abstract From the past few years in Sweden telecommunication business has been altered. Earlier when telecom industry was dominant in the market but now it is transformed in to more competitive market with further competitors and provides additional services. In Sweden TeliaSonera is one of the leading and superior telecommunication providers. READ MORE

  5. 4. The Value Added by the Purchasing Department to the Organization

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Leticia Elizabeth Arias Peregrina; [2012]
    Keywords : Purchasing; value added; value-based purchasing; internal customer; customer satisfaction; internal service quality; purchasing maturity; value chain.;

    Abstract : The role of purchasing has been evolving during the last years, increasing its strategic importance inside the organization. Traditionally viewed as a supportive function impacting only the bottom-line of the company, the main performance indicators for purchasing were cost-reduction and savings. READ MORE

  6. 5. CUSTOMER RELATIONS INFLUENCE AND IT’S RELATIONSHIP WITH CORE COMPETENCE : A CASE OF MOBILE COMMUNICATION SERVICE PROVIDERS

    University essay from Blekinge Tekniska Högskola/Sektionen för management

    Author : Emmanuel M Mwanakatwe; Joachim N Mussa; [2011]
    Keywords : Customer relations; Core competence; Influence; Relationship; Customer relations strategies;

    Abstract : Purpose: The purpose of this thesis is to study and show how a customer relation through its strategic key elements is related to Core competence. Design and Methodology: This is a case study approach involving multiple cases for mobile telecommunication service providers from two countries namely, Tanzania and Zambia employing a qualitative research design. READ MORE