Essays about: "sample title t"

Found 5 essays containing the words sample title t.

  1. 1. "The power of eWOM and online reviews on Generation Z" : A quantitative study about to what degree eWOM and online reviews influence Generation Z's purchase intention regarding interior design in Sweden.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Lizette Hughes; Persson Maria; [2023]
    Keywords : Generation Z; eWOM; WOM; Online reviews; Social media; Interior design; Consumer behaviour; Digital marketing; Purchase intention; Credibility; E-commerce; Referral marketing; Sweden;

    Abstract : Title: The power of eWOM and online reviews on Generation Z - a quantitative study about to what degree do eWOM and online reviews influence Generation Z’s purchase intention regarding interior design in Sweden. Background: This thesis explains the influence of electronic word of mouth (eWOM) and online reviews on the purchasing intention of Generation Z, the world's largest consumer group, within the interior design industry in Sweden. READ MORE

  2. 2. Building Blocks for a Better Buyer Experience: Consumer Perceptions of Blockchain Authentication Methods in Second-Hand Luxury E-Commerce

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Katie Fajer; Lisa Alm; Amanda Gerth; [2023]
    Keywords : Second-hand luxury e-commerce; Blockchain technology; Authentication; Perceived Risk; Theory of Planned Behaviour; Consumer Behaviour.; Business and Economics;

    Abstract : Title: Building Blocks for a Better Buyer Experience: Consumer Perceptions of Blockchain Authentication Methods in Second-Hand Luxury E-Commerce Date of the Seminar: 2nd of June, 2023 Course: BUSN39: Degree Project in Global Marketing Authors: Lisa Alm, Amanda Gerth & Katie Fajer Supervisor: Burak Tunca Keywords: Second-hand luxury e-commerce, Blockchain technology, Authentication, Perceived Risk, Theory of Planned Behaviour, Consumer Behaviour. Thesis Purpose: To explore consumer perspectives towards the implementation blockchain technology as a service offered within the authentication of second-hand vintage luxury e-commerce Methodology: This quantitative research study utilises an independent sample t-test to compare Perceived Risk, Attitudes, Perceived Behavioural Control, Subjective Norms, and Purchase Intention in regard to authentication method surveyed. READ MORE

  3. 3. The Normative Moral Codes Workshop : - A new thought-experiment aimed at investigating normative morality

    University essay from Umeå universitet/Institutionen för idé- och samhällsstudier

    Author : Karl-Fredrik Norrback; [2017]
    Keywords : morality; ethics; normative morality; thought-experiment; experimental philosophy; experiment; moral; etik; normativ moral; tankeexperiment; experimentell filosofi; experiment;

    Abstract : The normative moral code is considered to be such that it applies universally to all or at least to all who can understand and govern their behavior by it. All or almost all common folk think of and use their own moral codes as them being normative in that for example there simply seem to them to exist “oughts” that apply to all and that there simply, straightforwardly are “things” that are right and wrong, good and bad. READ MORE

  4. 4. Why Pay When You Can Get It For Free? A quantitative study of the competition on the web-based music market in Sweden

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Erika Fredriksson; Louise Klintner; Evelina Wennerberg; [2014]
    Keywords : Strategic Management; Web-based music services; Buyer switching costs; Sampling; Willingness to pay; Versioning; Bundling; Consumer surplus; Network effects; Business and Economics;

    Abstract : SVENSK SAMMANFATTNING Titel: Why Pay When You Can Get It For Free? A quantitative study of the web-based music industry Seminariedatum: 4 juni 2014 Kurs: FEKH19 Kandidatkurs i Strategic Management, 15 Hp Författare: Erika Fredriksson, Louise Klintner, Evelina Wennerberg Handledare: Christine Blomquist Nyckelord: Web-based music services, Buyer switching costs, Sampling, Willingness to pay, Versioning, Bundling, Consumer surplus, Network effects Syfte: Syftet med denna studie är att undersöka konkurrensen på den webbaserade musikmarknaden i Sverige. Metod: Undersökningen består av en kvantitativ studie baserad på empirisk data som vi samlat in via enkäter online. READ MORE

  5. 5. Implementing an IBX e-procurement solution : Are there any success factors?

    University essay from Ekonomihögskolan, ELNU

    Author : Linus Jönsson; Oscarsson Emma; David Skoglund; Max Stafström; [2010]
    Keywords : e-procurement; implementing; critical success factors; benefits; problems; mro-products;

    Abstract : Title: Implementing an IBX e-procurement solution – are there any success factors? Subject: FE02E bachelor thesis, logistics Authors: Linus Jönsson, Emma Oscarsson, David Skoglund & Max Stafström Tutor: Roger Stokkedal Keywords: E-procurement, implementing, critical success factors, benefits, problems, MRO-products Background: One of the major problems that organizations face today is how to bring home savings. E-procurement solutions can be a tool to reach efficiency and reduce costs within organization. READ MORE