Essays about: "technological paradigm shift"

Showing result 16 - 20 of 21 essays containing the words technological paradigm shift.

  1. 16. Future of online marketing: Consumer Recommendations

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : Angelina Mallo; Mira Vincze; [2018]
    Keywords : marketing; digital marketing; social media; influencer; consumer recommendation; crowdsource; crowdscore; FMCG;

    Abstract : The purpose of this thesis is to research how consumer recommendations can be used in terms of marketing and sales purposes in the Fast Moving Consumer Goods sector. Due to technological changes and a shift from traditional to digital marketing, the way of communicating to the audience has changed. READ MORE

  2. 17. Business As Usual,No Business At All? : Exploring the Role of Servitization in theProcess of Business Model Innovation

    University essay from KTH/Industriell ekonomi och organisation (Inst.)

    Author : ANDREAS ENGWALL; ANTON ÅLUND; [2018]
    Keywords : Business Model Innovation; Servitization; Local Servitization; Double Ambidexterity; Technology Shift.; Affärsmodellsutveckling; Tjänstefiering; Lokal tjänstefiering Dubbel tvåhändighet; Teknikskifte;

    Abstract : To survive a technological shift has — on numerous occasions — proved to be difficult forincumbent firms. Quintessential examples can be found in various industries where incumbent firmshave suffered financial losses as they have failed to adapt their business model to a new technological paradigm. READ MORE

  3. 18. Social dimensions of the German energy transition : on the issue of social justice in a ‘technological’ transformation process

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Verena Gröbmayr; [2015]
    Keywords : energy transition; social justice; future creating workshop; critical utopian action research; commons; transformation processes; democracy; society; Germany; Energiewende;

    Abstract : The energy transition is the showcase project of sustainable development in Germany but often neglects the social dimension that comes along with the technological transformation. In this thesis, I elaborate on the questions of how the energy transition can become socially just but also to what extent it can be perceived as a puzzle piece of a greater transformation. READ MORE

  4. 19. Mexico’s oil industry: A paradigm shift in the making?

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Linn Engvall; Alexandra Stojanoska; [2014-09-18]
    Keywords : Mexico; Oil; Reform; Emerging economy;

    Abstract : This study examines the potential of the oil sector in the emerging economy of Mexico. Important energy reforms were initiated in 2013 and their implementation will determine future liberalisation and development of the oil sector. READ MORE

  5. 20. Constructing Openness on Open Innovation Platforms in the Life Science Industry -Creation of a toolbox for designing an open innovation platform

    University essay from Göteborgs universitet/Graduate School

    Author : Pernilla Book; Emelie Kuusk-Jonsson; [2010-06-22]
    Keywords : Open Innovation Platforms; Constructing Open Innovation Platforms; Open Innovation Platform Design; Open Innovation Initiatives; Life Science Platforms; Legal constructions; Contractual Models; Toolbox;

    Abstract : The post-genomic era has lead to a paradigm shift in the Life Science Industry, driven by technological advances and increased upstream patenting, resulting in Open Innovation initiatives to sustain growth in an increasingly competitive, knowledge driven environment. Open Innovation Platforms is a dynamic model for facilitating collaboration, and this study aims to uncover the underlying legal constructions used to regulate openness on Open Innovation Platforms, also creating a tool consisting of the legal and contractual models necessary to support the construction of openness and collaboration on different levels. READ MORE