Essays about: "young consumer behavior."

Showing result 21 - 25 of 50 essays containing the words young consumer behavior..

  1. 21. We Are What We Buy : An exploratory study of how young Swedish consumers construct their identities through luxury consumption

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Julia Henriksen; Paulina Henriksson; Linn Wadsten; [2018]
    Keywords : Identity; consumer identity; luxury consumption; social status; The Elite; Nouveaux Riches; conspicuous consumption; Prestige-seeking consumer behavior; Dimensions of luxury value perception;

    Abstract : Abstract Problem: Previously, only few wealthy individuals had the opportunity to engage luxury consumption. Today, money and time is a lot more dispersed and thus give the regular citizen a chance to purchase luxury goods. READ MORE

  2. 22. Impact of Competitive Foods in Public Schools on Child Nutrition: Effects on Adolescent Obesity in The United States An Integrative Systematic Literature Review

    University essay from Lunds universitet/Socialmedicin och global hälsa

    Author : Kirsten Sildén; [2017]
    Keywords : school OR schools united states OR U.S. OR US OR united states of America food OR food preferences OR food habits OR health behavior OR feeding behavior OR child nutrition weight gain OR overweight OR BMI OR Body Mass Index OR Body Composition OR Obesity OR Adolescent Obesity OR Pediatric Obesity OR body weight nutrition policy OR health promotion OR health policy OR school health policy food services OR competitive food OR competitive foods OR commercial food OR beverages OR carbonated beverages OR sugar-sweetened beverages OR vending machines OR food dispensers OR food dispensers; automatic OR foods of minimal nutritional value OR FMNV ; Medicine and Health Sciences;

    Abstract : Abstract Objective: To identify and analyse literature on the effects of competitive foods in public schools on adolescent weight (BMI), and possible impacts they may have on adolescent obesity in the United States. Methods: An integrative systematic review of literature was conducted. READ MORE

  3. 23. Perception of consumers regarding the use of data in the sharing economy

    University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Author : Maeva LAVAL; Alexian NOIRAUT; [2016]
    Keywords : ;

    Abstract : Abstract Title Perception of consumers regarding the use of data in the sharing economy. Authors Laval Maeva & Noiraut Alexian Level Bachelor thesis, 15 ECTS credit Supervisor Venilton Reinert Examiner Hélène Laurell Keywords sharing economy, Y generation, consumers’ perception, and data Background As link between consumption of collaborative economy and perception of data had not yet been investigated; a more indepth analysis of consumer perception of data use by companies is needed. READ MORE

  4. 24. Microtransactions : A Study of Consumer Behavior and Virtual Goods/Services Among Students at Linköping University in Sweden

    University essay from Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakulteten

    Author : Brian Artz; Alex Kitcheos; [2016]
    Keywords : Microtransaction; Consumer Behavior; Ego Depletion; Extended Self; Perceived Value; Pricing; Functionality;

    Abstract : Within the realm of applications, a relatively new payment form has emerged: called Microtransactions. These small one-time payments (less than 10 Euros) offer an addendum to an existing app, service, or game. READ MORE

  5. 25. The Role of Luxury Fashion Brands : A qualitative research of how the consumption of luxury fashion brands relate to young consumers' self-concept

    University essay from Stockholms universitet/Företagsekonomiska institutionen

    Author : Walita Yaro; [2016]
    Keywords : Consumer Behavior; Self-Concept; Brand Image; Brand Personality; Luxury Brands; Fashion;

    Abstract : The market for luxury brands has outpaced other consumption categories through its growth, and has been found in continuous development. As there is an increasing amount of luxury categories, the consumption of luxury fashion brands account for the largest proportion of luxury profits, and the marketing costs for such brands has shown to surpass those of other fashion categories. READ MORE