Essays about: "Internal Alignment"

Showing result 36 - 40 of 84 essays containing the words Internal Alignment.

  1. 36. Corporate Sustainability and Reporting Frameworks : A Methodology forAligning Various Guides on Sustainable Development Goals

    University essay from Linköpings universitet/Industriell miljöteknik

    Author : Egemen Kücükgül; [2020]
    Keywords : Corporate Sustainability; Sustainable Development Goals; GRI; IIRC; Alignment;

    Abstract : The number of sustainability-related reporting frameworks has been increasing throughout the years, as a response to increasing awareness towards the sustainability-related issues from various stakeholders of companies. At the same time, major sustainability-related reporting frameworks publish more guides to support the business on its Sustainability Development Goals (SDGs) commitment. READ MORE

  2. 37. Seven Aspects of Internal Alignment Within Key Account Management : A Qualitative Study Analyzing Internal Alignment within the B2B Context

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Elias Johansson; Charlotte Ramstedt; Julia Weltman; [2019]
    Keywords : Key Account Management; Key Account Management Teams; Key Account Manager; Internal Alignment; Internal Misalignment;

    Abstract : One of the main tasks of key account management (KAM) practice is the creation of customized value propositions for a business-to-business organization's most important customers, which often requires the support of multiple internal departments. Thus, making internal alignment central in KAM in order to exchange value and serve the key accounts (KA) long-term. READ MORE

  3. 38. Internal Branding in a Competency-Based Organisation : A qualitative study on the influence of a competency-based approach on internal brand commitment

    University essay from Umeå universitet/Företagsekonomi

    Author : Tove Näsman; Nils Hellström; [2019]
    Keywords : Competency; Competency Based Approach; Competency Based Models; Internal Branding; Internal Communication; Internal Brand Communities; Person- Organisation-Fit; Internal Brand Commitment; Employee Lifecycle;

    Abstract : In the business environment of today, competency-based organisations with a people- centric focus are at large becoming the norm and replacing task-based firms. This shift is driven by the benefits which the organisation can gain from leveraging the skills, attitudes, values and behaviours of its staff, through a competency-based approach (CBA). READ MORE

  4. 39. The Challenges of a B2B Market Entry within the Automotive Industry

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Zacharias Rudberg; Oscar Sandelin; [2019]
    Keywords : Strategy Implementation; Market Theory; Strategy; Industrial Business to Business Marketing; Motor Vehicle Industry; Assembly Tools; Market Entry; Customer Relations; Organizational Alignment; Market Strategy; Marketing Organization; Strategiimplementering; Marknadsteori; Strategi; Industriell Business to Business Marknadsföring; Bilindustrin; Monteringsverktyg; Marknadsingång; Kundrelationer; Organisatorisk samstämmighet; Marknadsstrategi; Marknadsorganisation;

    Abstract : This thesis investigates the factors to consider when implementing a business to business market entry strategy within the automotive industry. The aforementioned is conducted through an exploratory case study at a global industrial firm providing a comprehensive range of products and services within the motor vehicle industry. READ MORE

  5. 40. The corporate challenge of ambidexterity; A case study of a large Swedish media organisation and their work on balancing exploitative and exploratory innovation

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Amanda Degerkvist; Oscar Hellström; [2019]
    Keywords : Strategic Innovation; Corporate Innovation; Exploitative; Exploratory; Ambidexterity; Innovation; Strategy; Paradox; Conflict; Organisational Structure; Culture; Business and Economics;

    Abstract : Purpose: In the setting of a large Swedish media organisation, the purpose of this study is to create an understanding of how internal factors (strategy, organisational structure and culture) affect the organisation's ability to handle ambidexterity and how the factors interrelate. Methodology: A qualitative single case study was conducted, from multiple levels within a large Swedish media organisation. READ MORE